Award

ARFQ - Marketing Southport - 2018 Campaign Management

SEFTON COUNCIL

This public procurement record has 2 releases in its history.

AwardUpdate

06 Jun 2018 at 10:42

Award Notice
Tender

01 May 2018 at 13:18

Tender Notice
Summary of the contracting process

The Sefton Council is seeking an agency to manage marketing campaigns for Southport, as part of the 'ARFQ - Marketing Southport - 2018 Campaign Management' tender valued at £130,000. This project is classified under advertising and marketing services and is located in the North West region of the United Kingdom. The procurement process follows an open procedure, with the tender period having closed on 9th May 2018. The contract commences on 18th May 2018 and lasts until 31st March 2019.

This opportunity presents significant potential for marketing agencies that specialise in tourism and destination branding. Smaller enterprises and voluntary community sector organisations are encouraged to compete, particularly those that can demonstrate a strong understanding of effective campaign strategies and local markets. Collaborating closely with Sefton's tourism team is essential, as the winning agency will be responsible for not only running the campaigns but also providing detailed reports to inform future efforts.

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Notice Information

Notice Title

ARFQ - Marketing Southport - 2018 Campaign Management

Notice Description

Sefton Tourism and Marketing Southport are looking to engage an agency to plan and manage a series of campaigns to promote Southport and Sefton as a leisure destination. The town underwent a rebranding exercise during the summer / autumn of 2016. Extensive research, including input from existing and potential customers, resulted in the 'Southport - Different every Time' brand. This campaign needs to reflect this refreshing of the destination brand in terms of media, tone of voice and audience. The successful agency will be required to work closely with Sefton's tourism team. They will also need to provide 'end of campaign' reports for each of the seasonal campaigns, these to provide a complete overview of activity and achievements to fully inform the Marketing Southport Board.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-731a758d-6e1d-40a4-9b7f-0df030dfcef3
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/46a4b9ba-b18c-48f4-9801-e717b121f804
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Goods
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£130,000 £100K-£500K
Lots Value
Not specified
Awards Value
£130,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
6 Jun 20187 years ago
Submission Deadline
9 May 2018Expired
Future Notice Date
Not specified
Award Date
17 May 20187 years ago
Contract Period
20 May 2018 - 31 Mar 2019 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
SEFTON COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BOOTLE
Postcode
L20 3UU
Post Town
Liverpool
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD73 Sefton
Delivery Location
TLD North West (England)
Local Authority
Sefton
Electoral Ward
Linacre
Westminster Constituency
Bootle

Supplier Information

Number of Suppliers
1
Supplier Name

VIVID

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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