Award

Public Affairs Agency Brief

WEST YORKSHIRE COMBINED AUTHORITY

This public procurement record has 1 release in its history.

Award

27 Jun 2025 at 16:22

Award Notice
Summary of the contracting process

The West Yorkshire Combined Authority has successfully awarded a contract for the procurement of advertising and marketing services to LEXINGTON COMMUNICATIONS LIMITED, under the title "Public Affairs Agency Brief". The tender focused on creating a public affairs campaign aligning with West Yorkshire's priorities before a Government Spending Review. The procurement process was carried out using the selective method through a restricted procedure and has reached the Award stage. This contract spans from 19th May 2025 to 27th March 2026, with primary objectives executed between March and June 2025, followed by an additional campaign phase. The procurement is particularly significant for the West Yorkshire region, and the agency will facilitate campaign activities across various locations, including the UK and wider international regions.

This contract offers substantial opportunities for businesses involved in marketing and public affairs, especially those experienced in large-scale campaign management. Small and medium enterprises (SMEs) were deemed suitable to compete under this procurement, indicating potential for diverse company involvement. With the contract details and requirements outlined, experienced marketing and advertising agencies capable of strategic engagement on governmental priorities stand to benefit and gain prominence in the West Yorkshire region and beyond.

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Notice Information

Notice Title

Public Affairs Agency Brief

Notice Description

The West Yorkshire Combined Authority has appointed an agency to develop a public affairs campaign that specifically covers an intense period of activity between March and June 2025 to meet our immediate objectives of attempting to align Government to West Yorkshire's priorities ahead of the Spending Review. This is particularly significant given West Yorkshire Combined Authority is in the second cohort of areas that will receive an Integrated Settlement from March 2026. Immediate objectives to deliver between March and June 2025 will then be supported by an additional nine-month period of campaign activity from June 2025 to March 2026.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-8055fd3e-1aea-4947-9aba-b617a0e66b61
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/b1107f89-155f-42dd-9d97-af0defc8ae9e
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£96,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
27 Jun 20258 months ago
Submission Deadline
11 Mar 2025Expired
Future Notice Date
Not specified
Award Date
18 May 20259 months ago
Contract Period
18 May 2025 - 27 Mar 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
WEST YORKSHIRE COMBINED AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LEEDS
Postcode
LS1 2DE
Post Town
Leeds
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE42 Leeds
Delivery Location
Not specified
Local Authority
Leeds
Electoral Ward
Little London & Woodhouse
Westminster Constituency
Leeds Central and Headingley

Supplier Information

Number of Suppliers
1
Supplier Name

LEXINGTON COMMUNICATIONS

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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