GB-London: Be a Councillor media planning and buying

IMPROVEMENT AND DEVELOPMENT AGENCY

There is 1 contract in this contracting process.

Summary of the contracting process

```html

The Improvement and Development Agency (IDA) is inviting tenders for a media planning and buying service under the "Be a Councillor" campaign. This procurement falls within the advertising services industry (CPV 79341000) and focuses on providing a comprehensive media strategy, purchasing media inventory across diverse channels (including print, digital, and social media), and offering subsequent reporting and evaluation. The contract is to be executed under the Crown Commercial Service Agreement ID RM6123 Lot 2, applicable to public sector media planning and buying. Notable key dates include the tender period closing on 20th September 2024, and the contract commencing on 27th September 2024, continuing until 31st March 2025. Geographic reach spans the UK, British Overseas Territories, the Channel Islands, the Isle of Man, Europe, and other global regions. The procurement process is Open Procedure with a minimum contract value of £10,000 and an estimated total value of £25,000.

This tender presents significant opportunities for business growth, especially for small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs). Companies with expertise in media strategy, planning, and multi-channel media buying will find this contract particularly beneficial. By participating, businesses can enhance their portfolio with a government-backed project, gain visibility across various regions, and potentially secure further contracts through proven performance in this campaign. Due to the diverse media channels required, firms specializing in different media types will find this opportunity appealing and suitable for demonstrating their comprehensive capabilities.

```

beta This is an AI-generated summary 🚀

How useful is this summary?

Tender

GB-London: Be a Councillor media planning and buying

IMPROVEMENT AND DEVELOPMENT AGENCY

Contract Timeline

Publication Date

3rd September 2024 11:35:03 AM

Tender Deadline

20th September 2024 16:00:00 PM Expired
Contract Summary

The LGA is seeking to make an appointment through Crown Commercial Service Agreement ID RM6123 Lot 2: Public Sector Media Planning and Buying. The supplier will provide services for the Be a Councillor campaign, including but not exclusive to: •media strategy and planning •buying media inventory across a range of channels e.g. print, digital display, search, social, and any others you would advise (channel mix to be determined with budgets in mind) •reporting and evaluation. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
Contract Details

Open Contracting ID

ocds-b5fd17-916a1b94-44b5-4749-8eef-90153d7a72ef

Publication Source

Contracts Finder

Procurement Stage

Tender

Procurement Method

Open

Procurement Method Details

Open Procedure

Procurement Category

Services

Tender Suitability

SME VCSE

Framework / DPS
Contract Classification

CPV Code(s)

79341000
79341400

CPV Division(s)

79 - Business services: law, marketing, consulting, recruitment, printing and security
Awarding Authority

IMPROVEMENT AND DEVELOPMENT AGENCY

Buyer Name

Viola Owembabazi

Buyer Email

Viola.Owembabazi@local.gov.uk

Buyer Phone

02071877381

Buyer Address

Local Government House, 18 Smith Square

London

SW1P 3HZ

UK

View contract on Contracts Finder

GB-London: Be a Councillor media planning and buying

IMPROVEMENT AND DEVELOPMENT AGENCY

Contract Timeline

Contract Summary

Contract Details

Contract Classification

Awarding Authority