Award

Awarded - Provision of Social Media Management Tools

DEPARTMENT FOR BUSINESS AND TRADE

This public procurement record has 1 release in its history.

Award

21 Oct 2025 at 09:53

Summary of the contracting process

The Department for Business and Trade, based in London, has completed the procurement process for the provision of social media management tools, essential for extracting insights to inform communications and policy work. This contract, classified under the 'Software package and information systems' category with CPV code 48000000, went through a selective procurement method, specifically a call-off from a framework agreement. The awarded contract is valued at £188,370, with an overarching value amounting to £251,160, and spans from 16th September 2025 to 15th September 2028. The procurement reached its award stage as of 21st October 2025, with HOOTSUITE INC. securing the contract as the supplier.

This opportunity highlights significant potential for businesses specialising in software services and digital content analysis tools, especially SMEs, as the procurement process was deemed suitable for small and medium-sized enterprises. Companies aiming to venture into or expand their footprint within public sector contracts can find value in such engagements, which promise a long-term partnership and steady procurement flow from the Department for Business and Trade. The need for advanced digital tools that facilitate efficient communication and policy analysis presents lucrative potential for sustained business growth in this space.

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Notice Title

Awarded - Provision of Social Media Management Tools

Notice Description

Provision of Social Media Management Tools to gain valuable insights from social and digital media content that is available in the public domain to inform DBTs communications and policy work.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-9bce87de-ec42-4a2e-b6f2-0504b6f1ce9c
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ec3fd3d8-7077-4d83-a379-b8d2605feb8c
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems


CPV Codes

48000000 - Software package and information systems

Notice Value(s)

Tender Value
£251,160 £100K-£500K
Lots Value
Not specified
Awards Value
£188,370 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
21 Oct 20254 months ago
Submission Deadline
28 Aug 2025Expired
Future Notice Date
Not specified
Award Date
15 Sep 20255 months ago
Contract Period
15 Sep 2025 - 15 Sep 2028 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR BUSINESS AND TRADE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1A 2DY
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

HOOTSUITE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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