Award

GB-London: BTA1162 - Provision for Digital Agency for Gulf Cooperation Council's Market

BRITISH TOURIST AUTHORITY

This public procurement record has 1 release in its history.

Award

13 Sep 2019 at 11:31

Summary of the contracting process

The British Tourist Authority has completed a procurement process for the contract titled "GB-London: BTA1162 - Provision for Digital Agency for Gulf Cooperation Council's Market". This initiative falls under the advertising and marketing services industry category and is geographically focused on London, United Kingdom. The procurement was conducted through an open procedure, with the tender period concluding on 14 August 2019. The awarded contract, valued at £39,870, commenced on 19 August 2019 and runs until 18 July 2020.

This opportunity could foster significant growth for businesses specialising in digital marketing, particularly those with expertise in bilingual content tailored for the Arabic and English-speaking markets. Small and medium enterprises (SMEs) could find this contract advantageous, as it aligns with the British Tourist Authority's interest in engaging economic operators of that scale. Firms that can deliver strategic digital marketing solutions across various channels will be well-positioned to compete and succeed in this tender.

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Notice Title

GB-London: BTA1162 - Provision for Digital Agency for Gulf Cooperation Council's Market

Notice Description

BTA1162 - Provision for Digital Agency for Gulf Cooperation Council's Market to VisitBritian/VisitEngland. We are looking for a cost effective, strategic approach across owned, earned and paid digital channels, that will deliver results. It is imperative to have bi-lingual content (English/Arabic) that is relevant to our audience and will inspire them to visit the regions of Britain and will drive: brand consideration, brand awareness and brand engagement. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-bfcfc4a6-14b8-43d7-a3da-3668914810c7
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/35122968-cae3-43a2-86d6-1c39e1f516db
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£39,870 Under £100K
Lots Value
Not specified
Awards Value
£39,870 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
13 Sep 20196 years ago
Submission Deadline
14 Aug 2019Expired
Future Notice Date
Not specified
Award Date
13 Aug 20196 years ago
Contract Period
18 Aug 2019 - 18 Jul 2020 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BRITISH TOURIST AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1W 9SZ
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London

Local Authority
Westminster
Electoral Ward
Pimlico North
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

DIGITAL APE MEDIA FZ

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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