Award

Google Analytics 25/26 (con_28896)

DEPARTMENT FOR EDUCATION

This public procurement record has 1 release in its history.

Award

28 Oct 2025 at 19:13

Summary of the contracting process

The Department for Education has completed a procurement process for a Google Analytics 4 360 contract, covering the period from 1st October 2025 to 30th September 2026. This contract, valued at £56,000, falls under the Information-processing equipment category and is a service-based procurement. The process utilised a selective procurement method through a call-off from a framework agreement. The procurement reached the award stage on 29th September 2025, with the award notice published on 28th October 2025. The services are to be delivered across multiple regions in the United Kingdom, including but not limited to London, the East Midlands, and the South West. The procurement was deemed suitable for small and medium enterprises (SMEs).

This tender offers significant opportunities for businesses specialising in digital analytics services, particularly those familiar with Google Analytics platforms. SMEs in the information technology and data processing sectors are well-positioned to partake in such opportunities, potentially broadening their market reach and service portfolio. By participating in framework agreements, companies can leverage such contracts to establish or deepen client relationships within the public sector, facilitating long-term growth and stability. The comprehensive regional coverage further enhances the opportunity to capitalise on geographically diverse project executions.

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Notice Title

Google Analytics 25/26 (con_28896)

Notice Description

A 1 year Google Analytics 4 360 contract

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-c15b983e-4b17-4093-8ed4-999ef85c71f8
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/2cc03ede-d326-4c9d-a5cf-e5c2f53a1591
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

42 - Industrial machinery


CPV Codes

42965000 - Information-processing equipment

Notice Value(s)

Tender Value
£56,000 Under £100K
Lots Value
Not specified
Awards Value
£56,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
28 Oct 20253 months ago
Submission Deadline
22 Sep 2025Expired
Future Notice Date
Not specified
Award Date
28 Sep 20254 months ago
Contract Period
30 Sep 2025 - 30 Sep 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR EDUCATION
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1P 3BT
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLI London, TLJ South East (England), TLK South West (England)

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

DENTSU

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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