Award

EdTrack: Customer Satisfaction Tracking Survey for SME YouTube Support Products

H M REVENUE & CUSTOMS

This public procurement record has 1 release in its history.

Award

24 Nov 2016 at 11:39

Award Notice
Summary of the contracting process

The public procurement process involves H M Revenue & Customs, which is based in London, England, procuring services for 'EdTrack: Customer Satisfaction Tracking Survey for SME YouTube Support Products'. This initiative falls under the Market Research (MR130001 Agreement) contract framework and focuses on research and development services aimed at improving SMEs' compliance and customer experience. The tender was awarded on 15 November 2016 and the contract period commenced on 24 November 2016, concluding on 31 July 2017. The total contract value is £25,500.

This tender presents valuable opportunities for businesses, particularly those in market research and analysis, as well as digital product evaluation. Small and medium enterprises (SMEs) that specialise in customer satisfaction surveys and analytics are well-positioned to leverage this contract. Additionally, the need for effective evaluation of emerging digital support channels opens avenues for innovative firms looking to expand their services in the government sector.

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Notice Information

Notice Title

EdTrack: Customer Satisfaction Tracking Survey for SME YouTube Support Products

Notice Description

Assignment under the Market Research MR130001 Agreement Contract. The Business Customer & Strategy Directorate contributes to HMRCs customer-centric business strategy by maximising the extent to which businesses comply with their tax obligations. It has developed a strategy for the 4.8 million SME customers, with overarching objectives to improve compliance and customer experience, whilst reducing the overall cost of service. YouTube products were not included in previous quantitative research carried out to track customer views of SME digital support products because it is a relatively new channel for HMRC. Evidence is now needed to track views of these products as they are our fastest growing SME digital support channel. The findings will be used to identify the effectiveness of our YouTube products and their impact on compliance attitudes, behaviours and customer satisfaction. The results will also assist HMRC in identifying any weaknesses in these products and areas in need of improvement.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-dacd183d-6b7b-413d-9438-c9cd8e65c99c
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/d23b5cfe-392b-4972-82a7-23398e9a68a1
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Not specified
Procurement Method
Not Specified
Procurement Method Details
Not applicable
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

CPV Codes

73000000 - Research and development services and related consultancy services

Notice Value(s)

Tender Value
£25,500 Under £100K
Lots Value
Not specified
Awards Value
£25,500 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
24 Nov 20169 years ago
Submission Deadline
11 Nov 2016Expired
Future Notice Date
Not specified
Award Date
15 Nov 20169 years ago
Contract Period
24 Nov 2016 - 31 Jul 2017 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
H M REVENUE & CUSTOMS
Contact Name
Olayinka Ege
Contact Email
olayinka.ege@hmrc.gsi.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SW1A 2BQ
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

IPSOS MORI

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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