Award

Competitor Review Research for Marketing Liverpool

LIVERPOOL VISION LIMITED

This public procurement record has 2 releases in its history.

Award

01 Mar 2018 at 14:04

Tender

12 Feb 2018 at 13:47

Summary of the contracting process

The procurement process titled "Competitor Review Research for Marketing Liverpool" was initiated by Liverpool Vision Limited, located at 39 Old Hall Street, Liverpool, England. The project is part of an initiative to develop new culturally-led marketable products for international audiences, supported by a £1 million allocation from the Discover England Fund. This tender falls within the research and development consultancy services category and was published on 12 February 2018. The procurement method employed is an open procedure, concluding the tender period on 20 February 2018, with the contract period running from 21 February 2018 to 31 March 2018.

This tender presents a substantial opportunity for businesses focused on market research, analytics, and consultancy services, particularly those with experience in competitor analysis within European markets. Small and medium-sized enterprises (SMEs) may find this an ideal chance to showcase their capabilities, especially those organisations that specialise in developing culturally relevant tourism products aimed at young active explorers and cultural adventurers. Firms able to deliver qualitative and quantitative research will be well-positioned to compete effectively for this project.

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Notice Title

Competitor Review Research for Marketing Liverpool

Notice Description

The Northern cities of Liverpool, Manchester, Leeds, Hull and Newcastle have been successful in securing PS1m over two years from the 'Discover England Fund' to develop two exciting new 'collections' which will go on sale to international audiences in 2018. The PS1m project will enable us to develop, create, curate and present new culturally-led internationally-attractive bookable and commissionable products across the 5 cities for pre-defined target audiences in near European markets. The propositions are market driven and respond to 'Opportunities of particular interest to the DEF fund', notably the 'sweetspot' of Millennials/Young Active Explorers immersing in 'urban culture' beyond London & 'Cultural Adventurers' exploring the 'rich culture and heritage of cities outside London'. Currently two product concepts are being developed with the help of qualitative and quantitative research and will be subsequently refined. Research is required to help optimise the proposed propositions by understanding the competitor set across key audiences in the selected key European markets. Marketing Liverpool is therefore seeking an organisation to undertake competitor analysis/research across 3 key European markets to support the development of the propositions and determine which are the most fertile markets for each product/proposition.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-eacac843-f11f-40be-bf9a-c519873dc17e
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/afbd30ff-7adf-4e47-a859-34bc8a13392f
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services


CPV Codes

73200000 - Research and development consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
1 Mar 20187 years ago
Submission Deadline
20 Feb 2018Expired
Future Notice Date
Not specified
Award Date
23 Feb 20188 years ago
Contract Period
26 Feb 2018 - 31 Mar 2018 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
LIVERPOOL VISION LIMITED
Contact Name
Zac Roberts
Contact Email
zroberts@liverpoolvision.co.uk
Contact Phone
0151 600 2924

Buyer Location

Locality
LIVERPOOL
Postcode
L3 9PP
Post Town
Liverpool
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD72 Liverpool
Delivery Location
Not specified

Local Authority
Liverpool
Electoral Ward
City Centre North
Westminster Constituency
Liverpool Riverside

Supplier Information

Number of Suppliers
1
Supplier Name

ONE MINUTE TO MIDNIGHT

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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