Award

FM22158 Online Marketplaces Consumer Journeys

UK SHARED BUSINESS SERVICES LIMITED

This public procurement record has 1 release in its history.

Award

22 Nov 2022 at 14:09

Summary of the contracting process

The UK SHARED BUSINESS SERVICES LIMITED has awarded a contract for the FM22158 Online Marketplaces Consumer Journeys tender under the CPV classification for Research and development services. The procurement method was selective, and it involved calling off from a dynamic purchasing system. The contract value is £154,155 GBP with a contract period starting on 10th November 2022 and ending on 31st March 2023. The tender deadline was on 12th September 2022, and the delivery address is SW1H 0ET.

This tender provides an opportunity for SMEs in the Research and development services industry to work on projects related to understanding consumer behaviour in online marketplaces. Businesses specialising in behavioural insights research, customer journey research, and experimental impact evaluation may find this tender well-suited for their expertise. The award was given to Kantar Public UK Ltd, and the research project will focus on developing strategies for online marketplaces and consumer-focused campaigns.

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Notice Title

FM22158 Online Marketplaces Consumer Journeys

Notice Description

This procurement is being concluded following a mini competition under CCS Framework RM6126 Research and Insights Marketplace DPS Subject Area Business, Finance and the Economy * Retail Research Methods Data Collection Method (general) * Quantitative * Qualitative * Mixed method (qualitative and quantitative) * Face-to-face * Online Data Collection Method (qual specific) * Cognitive interviewing / testing * Depth interviews Evaluation and Evidence Synthesis * Experimental / quasi-experimental impact evaluation Experiments and Trials * Online experiments * Quasi-experimental trials * Trial design and implementation Research Specialisms * Behavioural insights research * Customer journey research Sample Design / Source * Panel * Purposive sampling Target participants Business and the Economy * Consumers The research will be a key part of OPSS' evidence on online marketplace and addresses a gap that has been identified. By understanding the extent to which different messages impact consumers, it will help OPSS to develop the strategy on online marketplaces and consumer-focused campaigns. The project will run across two phases. The first phase will interview consumers as they re-enact a recent purchase via an online marketplace. This qualitative phase will provide an understanding of how consumers shop using online marketplaces - what information do they look for / notice, and how aware are they of the origins of the product. The second phase of the research will develop some of the themes from the first phase into a set of questions to test prevalence on a wider, quantitative scale. In addition to the short survey, there will be an experimental element, with the development and testing of different messages to measure any reported impact these messages have with potential consumers.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-f74c4019-1890-4839-8597-d23141c09d56
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ef8b790e-872e-4070-9376-4002125cdd06
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Dynamic
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a dynamic purchasing system
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services


CPV Codes

73000000 - Research and development services and related consultancy services

Notice Value(s)

Tender Value
£154,155 £100K-£500K
Lots Value
Not specified
Awards Value
£154,155 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
22 Nov 20223 years ago
Submission Deadline
12 Sep 2022Expired
Future Notice Date
Not specified
Award Date
7 Nov 20223 years ago
Contract Period
10 Nov 2022 - 31 Mar 2023 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UK SHARED BUSINESS SERVICES LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
SWINDON
Postcode
SN2 1FF
Post Town
Swindon
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK7 Gloucestershire and Wiltshire
Small Region (ITL 3)
TLK71 Swindon
Delivery Location
Not specified

Local Authority
Swindon
Electoral Ward
Rodbourne Cheney
Westminster Constituency
Swindon North

Supplier Information

Number of Suppliers
1
Supplier Name

KANTAR PUBLIC

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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