Tender

University of East London - Media Advertising

UNIVERSITY OF EAST LONDON

This public procurement record has 1 release in its history.

Tender

23 Mar 2021 at 17:06

Summary of the contracting process

The University of East London is currently conducting an open tender for media advertising services, titled "University of East London - Media Advertising." This procurement falls under the services category, specifically focusing on advertising campaign services. The contract, valued at £2,000,000, aims to engage an agency for strategic and operational media buying, alongside integrated brand campaigns to enhance visibility among potential students. The timeline for the contract runs from 1st July 2021 to 30th June 2023, with the tender submission deadline set for 23rd April 2021.

This tender presents significant opportunities for businesses specialising in media buying and advertising services, particularly those with experience in executing both traditional and digital marketing strategies. Companies that are proficient in managing brand awareness campaigns and possess capabilities in PPC, display, and social media advertising would be well-suited to compete for this contract. The University of East London is seeking innovative solutions to enhance its marketing reach, making this an attractive opportunity for businesses looking to expand their clientele in the higher education sector.

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Notice Title

University of East London - Media Advertising

Notice Description

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities. The University requires integrated brand awareness and direct response campaigns to ensure the new UEL brand is front of mind for more potential students than ever before, both at undergraduate and postgraduate level. UEL requires a provision of a combination of traditional media including third party profiles and inventory, local press adverts and advertorials & national out of home, as well as biddable media including PPC, display and social media advertising.

Lot Information

Lot 1

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities. UEL requires a provision of a combination of traditional media including third party profiles and inventory, local press adverts and advertorials & national out of home, as well as biddable media including PPC, display and social media advertising.

Renewal: A third year may be offered as an extension, subject to performance and future requirements.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-029e80
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/005903-2021
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£2,000,000 £1M-£10M
Lots Value
£2,000,000 £1M-£10M
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
23 Mar 20214 years ago
Submission Deadline
23 Apr 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
30 Jun 2021 - 30 Jun 2023 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF EAST LONDON
Contact Name
Margaret Newson
Contact Email
m.newson@uel.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
E16 2RD
Post Town
East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
TLI London

Local Authority
Newham
Electoral Ward
Royal Albert
Westminster Constituency
West Ham and Beckton

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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