Award

2022 and 2023 Student Recruitment Campaigns

UNIVERSITY OF CHESTER

This public procurement record has 2 releases in its history.

Award

27 Oct 2021 at 14:46

Tender

06 Aug 2021 at 10:18

Summary of the contracting process

The University of Chester has completed the procurement process for its "2022 and 2023 Student Recruitment Campaigns", classified under marketing services. The tender was executed using the open procedure, in accordance with The Public Contracts Regulations 2015. This contract, with a total estimated value of £3 million, spans two years, commencing from October 2021, and includes options for two one-year extensions. The campaign will primarily target UK-based students, focusing on digital media planning and execution.

This procurement presents an excellent opportunity for marketing agencies and firms specialising in recruitment and advertising services, particularly those experienced in digital media. Agencies will be well-positioned to leverage their expertise to effectively attract students for the University of Chester. Competitors should ideally be SMEs that can provide innovative strategies for student engagement and have a solid track record in campaign management, particularly within the educational sector.

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Notice Title

2022 and 2023 Student Recruitment Campaigns

Notice Description

The University of Chester sought tenders through the UK Open procedure under The Public Contracts Regulations 2015 for the 2022 and 2023 Student Recruitment Campaigns. This is for a two year contract with the option to extend for a further 24-months on a year by year basisThe successful agency will also act as our media planner and buyer for digital advertising space offered by UCAS Media, IDP Connect and The Student Room, as well as any other media platforms recommended to us. Please note the estimated total value includes the optional extension periods.The successful agency will also be required to implement a targeted Clearing campaign to attract new prospects and help us to hold on to and convert our Firm and Insurance choice applicants. Further details were available in the tender documents.

Lot Information

Lot 1

This tender is not divided into lots

Renewal: There are optional extensions as described above, the 48 month contract period includes the potential optional extensions.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02d1b6
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/026942-2021
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341400 - Advertising campaign services

79342000 - Marketing services

79600000 - Recruitment services

Notice Value(s)

Tender Value
£3,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£3,000,000 £1M-£10M

Notice Dates

Publication Date
27 Oct 20214 years ago
Submission Deadline
6 Sep 2021Expired
Future Notice Date
Not specified
Award Date
3 Oct 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF CHESTER
Contact Name
Procurement Services
Contact Email
procurement@chester.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
CHESTER
Postcode
CH1 4BJ
Post Town
Chester
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD6 Cheshire
Small Region (ITL 3)
TLD63 Cheshire West and Chester
Delivery Location
Not specified

Local Authority
Cheshire West and Chester
Electoral Ward
Chester City & the Garden Quarter
Westminster Constituency
Chester North and Neston

Supplier Information

Number of Suppliers
1
Supplier Name

NET NATIVES

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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