Award

Extension to Marketing contract - Go For it Programme

LISBURN AND CASTLEREAGH CITY COUNCIL

This public procurement record has 1 release in its history.

Award

20 Mar 2023 at 11:03

Summary of the contracting process

The Lisburn and Castlereagh City Council has awarded a contract for the extension of marketing services for the Go For It programme to Anderson Spratt Group. The tender involves a regional contract to enhance economies of scale and ensure consistent delivery. The procurement method is limited and was conducted through negotiation without a publication of a contract notice. The contracting authority extended the contract due to unforeseen circumstances in the rollout of the Shared Prosperity Fund, resulting in a new start date for the Entrepreneurship Support Service.

This contract extension offers an opportunity for businesses in the marketing and communications sector to provide services for the Go For It programme. Companies capable of devising and implementing comprehensive marketing plans targeted at creating awareness and engagement in Northern Ireland would be well-suited to compete. The contracting authority specified that the contract would remain on the same terms and conditions until September 30, 2023, with no increase in the tendered rates paid to the contractor.

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Notice Title

Extension to Marketing contract - Go For it Programme

Notice Description

An extension to the contract for the Provision of marketing and communications services for the Go For It programme will be via a single regional contract in order to achieve maximum economies of scale and ensuring consistency of delivery. The Contractor is responsible for devising and delivering a comprehensive marketing and communications plan. The overall objective of the plan is to create awareness and engagement of the Go For It programme across Northern Ireland such that annual targets are met.

Lot Information

Lot 1

An extension to the contract for the Provision of marketing and communications services for the Go For It programme via a single regional contract in order to achieve maximum economies of scale and ensuring consistency of delivery. The Contractor is responsible for devising and delivering a comprehensive marketing and communications plan. The overall objective of the plan is to create awareness and engagement of the Go For It programme across Northern Ireland such that annual targets are met.

Procurement Information

The overall Go for It Programme has been extended while the contracting authority awaits a new 11 council programme to begin. This has necessitated an extension of the marketing contract with Anderson Splatt Group Ltd (ASG) for a 6 month period. The extension with ASG is required pursuant to Regulation 72 (1) (b) and Regulation 72 (1 (c) of the PCR 2015 as a replacement contractor would require considerable time to familiarise themselves with the complexities of the requirements of the contract which would be costly for the programme - especially as the timeframe is brief. The programme is operating in a difficult economic environment and a good level of knowledge is required to fulfil the requirements of the scope of the tender. Regulation 72 (1) (c) permits this extension due to unforeseen circumstances which a diligent contracting authority could not have foreseen, the overall nature of the contract is not altered and the Modification value does not exceed 50 % of the original contract value. The original procurement of the contractor envisaged that the current contract would complete in March 2023 and it was planned that European Regional Development Funds would be exhausted at that point. The contracting authority has planned for the Entrepreneurship Support Service (ESS) to support the Northern Ireland Business Start-Up Programme (NIBSUP). However, the main funding for ESS shall come from the Shared prosperity fund (SPF) in Northern Ireland. The contracting authority could not have foreseen the delay to the roll out of SPF and this has resulted in a new start-up date for ESS of 1 October 2023. This necessitated an unplanned extension of NIBSUP to 30 September 2023. Regulation 72(1) (b) further permits this extension: as additional services by the original contractor have become necessary and were not included in the initial procurement, where a change of contractor - (i) cannot be made for economic or technical reasons such as requirements of interchangeability or interoperability with existing equipment, services or installations procured under the initial procurement; or (ii) would cause significant inconvenience or substantial duplication of costs for the contracting authority, provided that any increase in price does not exceed 50% of the value of the original contract. If the contracting authority was required to engage a new contractor to provide the marketing services of the Go for It Programme, this would lead to a significant inconvenience and duplication of costs for the contracting authority as there is a significant transitional period from the termination of the existing contract to the date that a replacement contractor would fulfil the services, this would lead to significant inconvenience and the contracting authority would be required to substantially duplicate its costs to ensure a 6 month contract would be commercially viable for a replacement contractor. The existing contract shall be extended until 30 September 2023 on the same terms and conditions. There shall be no increase in the tendered rates paid to the contractor

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03b432
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/007966-2023
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Negotiated without publication of a contract notice
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£150,000 £100K-£500K

Notice Dates

Publication Date
20 Mar 20232 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
16 Mar 20232 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
LISBURN AND CASTLEREAGH CITY COUNCIL
Contact Name
Not specified
Contact Email
kathryn.cahill@lisburncastlereagh.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
LISBURN
Postcode
BT27 4RL
Post Town
Northern Ireland
Country
Northern Ireland

Major Region (ITL 1)
TLN Northern Ireland
Basic Region (ITL 2)
TLN0 Northern Ireland
Small Region (ITL 3)
TLN0E Lisburn and Castlereagh
Delivery Location
TLN Northern Ireland

Local Authority
Lisburn and Castlereagh
Electoral Ward
Hillhall
Westminster Constituency
Lagan Valley

Supplier Information

Number of Suppliers
1
Supplier Name

ANDERSON SPRATT GROUP

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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