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Ravensbourne University London Media buying advertising

Ravensbourne University London

This public procurement record has 2 releases in its history.

Award

07 Feb 2024 at 11:34

Award Notice
Tender

11 Jul 2023 at 17:54

Tender Notice
Summary of the contracting process

Ravensbourne University London is seeking an agency for strategic and operational media buying advertising services. The procurement process has reached the award stage, with Hunterlodge Group Ltd being the active supplier. The contract, with a value of £900,000, was signed on January 15, 2024. The procurement is intended to meet strategic recruitment objectives starting from the January 2024 intake onwards. The University requires integrated brand awareness and direct response campaigns to target potential students, expecting researched and strategic campaigns covering various media platforms.

This tender by Ravensbourne University London for media buying advertising services presents a significant business growth opportunity for advertising and marketing agencies. Businesses specialised in delivering paid advertising across brand, recruitment, and bespoke campaigns would be well-suited to compete. The contract, signed for a value of £900,000, emphasises the importance of innovative and targeted advertising strategies to enhance brand awareness and student recruitment efforts. The procurement process offers a chance for agencies to showcase their capabilities in developing effective media campaigns aiming at student engagement and recruitment success.

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Notice Information

Notice Title

Ravensbourne University London Media buying advertising

Notice Description

Ravensbourne is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising across brand, recruitment, and bespoke campaigns to help meet strategic recruitment objectives beginning with student recruitment for January 2024 intake onwards. The University requires integrated brand awareness and direct response campaigns to ensure the Ravensbourne brand is front of mind for more potential students than ever before, across all levels of study. The successful company is expected to provide researched and strategic campaigns across platforms, which may include traditional media including third party profiles and inventory, national out of home, as well as biddable media including Pay Per Click, display and social media advertising.

Lot Information

Lot 1

Ravensbourne is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising across brand, recruitment, and bespoke campaigns to help meet strategic recruitment objectives.

Renewal: Potential one year extension

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-03e0df
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/004023-2024
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£900,000 £500K-£1M
Lots Value
£900,000 £500K-£1M
Awards Value
Not specified
Contracts Value
£900,000 £500K-£1M

Notice Dates

Publication Date
7 Feb 20242 years ago
Submission Deadline
10 Aug 2023Expired
Future Notice Date
Not specified
Award Date
15 Jan 20242 years ago
Contract Period
16 Oct 2023 - 15 Oct 2026 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Ravensbourne University London
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
Not specified
Postcode Area
Not specified
Country
Not specified
Major Region (ITL 1)
Not specified
Basic Region (ITL 2)
Not specified
Small Region (ITL 3)
Not specified
Delivery Location
Not specified
Local Authority
Not specified
Electoral Ward
Not specified
Westminster Constituency
Not specified

Supplier Information

Number of Suppliers
1
Supplier Name

Hunterlodge Group Ltd

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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