23-62 Media Buying

{
    "tag": [
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    ],
    "id": "ocds-h6vhtk-04111c-2023-11-01T17:52:36Z",
    "date": "2023-11-01T17:52:36Z",
    "ocid": "ocds-h6vhtk-04111c",
    "description": "All correspondence must be via the University etendering portal - https://wlv.bravosolution.co.uk/ Contact direct with the University may not receive a response.",
    "initiationType": "tender",
    "tender": {
        "id": "23-62",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "23-62 Media Buying",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79341000",
            "description": "Advertising services"
        },
        "mainProcurementCategory": "services",
        "description": "The University of Wolverhampton ('the University') is tendering for media buying to positively contribute to its image as a major regional/national and International HEI. The University requires media buying services and account management for the regional, national, and international (off-line and online) advertising campaigns it runs throughout the year and 'job' recruitment advertising, which is of equal importance to the University and should be treated as such.",
        "value": {
            "amount": 3500000,
            "currency": "GBP"
        },
        "lots": [
            {
                "id": "1",
                "description": "The University of Wolverhampton ('the University') is tendering for media buying to positively contribute to its image as a major regional/national and International HEI. The scope of the contract includes but is not limited to the following services: media buying, media and brand communication and brand management. There will be an amount of media buying for 'job' recruitment advertising, this will not be a huge spend but must be treated with the same level of importance as the rest of account. Additional information: Although this project will not be funded via EU Funds, we are advising bidders that the service may be used by Funded Projects during the course of the contract.",
                "value": {
                    "amount": 3500000,
                    "currency": "GBP"
                },
                "contractPeriod": {
                    "startDate": "2024-02-01T00:00:00Z",
                    "endDate": "2027-01-31T23:59:59Z"
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "optional 12 month extensions. Contract to be reviewed during contract term."
                },
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
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                "hasOptions": true,
                "options": {
                    "description": "Option to extend for up to 12 months"
                },
                "status": "active"
            }
        ],
        "items": [
            {
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                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79340000",
                        "description": "Advertising and marketing services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79341100",
                        "description": "Advertising consultancy services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79341200",
                        "description": "Advertising management services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79341400",
                        "description": "Advertising campaign services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKG"
                    }
                ],
                "deliveryLocation": {
                    "description": "Telford, Wolverhampton, Walsall"
                },
                "relatedLot": "1"
            }
        ],
        "submissionMethod": [
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        "submissionMethodDetails": "https://wlv.bravosolution.co.uk/",
        "selectionCriteria": {
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        "documents": [
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            "hasElectronicOrdering": true,
            "electronicInvoicingPolicy": "allowed",
            "hasElectronicPayment": true
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "coveredBy": [
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        "tenderPeriod": {
            "endDate": "2023-12-01T18:00:00Z"
        },
        "submissionTerms": {
            "languages": [
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            "bidValidityPeriod": {
                "durationInDays": 90
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        },
        "awardPeriod": {
            "startDate": "2023-12-01T18:00:00Z"
        },
        "bidOpening": {
            "date": "2023-12-01T18:00:00Z"
        },
        "hasRecurrence": true
    },
    "parties": [
        {
            "id": "GB-FTS-4335",
            "name": "University of Wolverhampton",
            "identifier": {
                "legalName": "University of Wolverhampton"
            },
            "address": {
                "streetAddress": "MX Building, Camp Street",
                "locality": "Wolverhampton",
                "region": "UKG",
                "postalCode": "WV1 1AD",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "telephone": "+44 1902321000",
                "email": "procurement@wlv.ac.uk",
                "url": "https://wlv.bravosolution.co.uk/"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.wlv.ac.uk",
                "buyerProfile": "https://wlv.bravosolution.co.uk/",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
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                        "id": "09",
                        "description": "Education"
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        },
        {
            "id": "GB-FTS-97018",
            "name": "University of Wolverhampton",
            "identifier": {
                "legalName": "University of Wolverhampton"
            },
            "address": {
                "streetAddress": "St Peters Square",
                "locality": "Wolverhampton",
                "postalCode": "WV1 1LY",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "email": "procurement@wlv.ac.uk"
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            "roles": [
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            "details": {
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            }
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    ],
    "buyer": {
        "id": "GB-FTS-4335",
        "name": "University of Wolverhampton"
    },
    "language": "en"
}