Award

Marketing Suite (TPR Comms management platform)

THE PENSIONS REGULATOR

This public procurement record has 2 releases in its history.

Award

20 Oct 2025 at 12:28

Tender

08 Jan 2025 at 10:36

Summary of the contracting process

The Pensions Regulator, located in Brighton, United Kingdom, recently completed a procurement process for a new marketing suite intended to enhance their communications management platform. This procurement process falls under the category of software package and information systems, within the broader goods sector. The contract, awarded on 15th October 2025, is for an active status marketing suite to replace the existing system, focusing on email, whitemail, and SMS communications. The procurement used a selective method through a restricted procedure, and Paragon Customer Communications (London) Ltd emerged as the successful supplier. Initially set for a three-year term, the contract includes an option for extension up to 24 additional months, focusing on real-time data processing and integration with Microsoft Dynamics 365.

This tender presents significant growth opportunities for businesses specialising in software packages and information systems, particularly those capable of providing SaaS-based platform solutions. Companies with the capability to develop and implement advanced communication management platforms, especially those that can integrate with existing CRM systems for streamlined communication processes, would find this contract appealing. The procurement outlines a clear potential for scalability, allowing additional teams within The Pensions Regulator to adopt the solution over time. As such, businesses offering robust, scalable, and integrated communication solutions should explore similar opportunities with public regulatory bodies aiming to enhance their operational efficiencies.

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Notice Title

Marketing Suite (TPR Comms management platform)

Notice Description

The Pensions Regulator requires a marketing suite (a SaaS based platform/solution to replace the current solution architecture) which TPR's Automatic Enrolment (AE) Comms team can use to create, edit, publish and produce all official direct to employer outbound email, whitemail and SMS. The marketing suite also needs to allow users to segment the email, whitemail and SMS templates into various mailing lists which then can be used to design, execute and monitor workflow funnels for all files. Please note that whilst initially the team using this solution will be TPR's AE Comms team, there is the possibility that the solution will be adopted by additional TPR teams during the Contract Period. The suite must process data selections from TPR's CRM system which is currently Microsoft Dynamics 365 (please note TPR's CRM solution may change during the Contract Period) which create files that are processed both manually and in an automated fashion to TPR's communication channel provider(s). The file processing must take place in a timely fashion running in real time and to ensure TPR's communication channel provider(s) can issue communications according to agreed scheduling.

Lot Information

Lot 1

See II.1.4. Additional information: Please note the contract value shown here is for the total life of the contract including the initial term of 3 years and the maximum 24 month extension period.

Options: Following the initial 3 year contract period, and subject to minimum notice being provided as per contract, the Buyer may choose to extend the contract by further period(s) up to 24 months

Renewal: A maximum of 2 x 12 month optional extension periods, subject to Supplier agreement. The Start and End dates above include an implementation period which will run from the 23/06/2025 - 30/06/2026.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-04ce18
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/066711-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Goods
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems


CPV Codes

48000000 - Software package and information systems

Notice Value(s)

Tender Value
Not specified
Lots Value
£250,000 £100K-£500K
Awards Value
Not specified
Contracts Value
£1,060,117 £1M-£10M

Notice Dates

Publication Date
20 Oct 20254 months ago
Submission Deadline
7 Feb 2025Expired
Future Notice Date
Not specified
Award Date
14 Oct 20254 months ago
Contract Period
22 Jun 2025 - 30 Jun 2028 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
THE PENSIONS REGULATOR
Contact Name
Not specified
Contact Email
acommercial@tpr.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
BRIGHTON
Postcode
BN1 6AF
Post Town
Brighton
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ2 Surrey, East and West Sussex
Small Region (ITL 3)
TLJ21 Brighton and Hove
Delivery Location
TLJ South East (England)

Local Authority
Brighton and Hove
Electoral Ward
Preston Park
Westminster Constituency
Brighton Pavilion

Supplier Information

Number of Suppliers
1
Supplier Name

PARAGON CUSTOMER COMMUNICATIONS (LONDON

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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