Award

Provision of Digital Diagnostic Tool - SEMrush

DEPARTMENT FOR BUSINESS AND TRADE

This public procurement record has 1 release in its history.

Award

27 May 2025 at 08:18

Summary of the contracting process

The Department for Business and Trade, located in London, United Kingdom, has completed a procurement process titled "Provision of Digital Diagnostic Tool - SEMrush", classified under the industry category of software package and information systems. The procurement, which pertains to the goods category, was conducted using a limited method without prior publication due to a failed competition, necessitating a direct award. The contract was awarded to SEMrush on 20th May 2025 and is currently active. This procurement falls outside the application scope of the directive and was essential to meet the requirement on time, with the contract signed for a value of 46,402.2 USN.

This tender presents significant opportunities for businesses specializing in digital diagnostic tools and software solutions, particularly those capable of completing projects under accelerated timelines or direct award conditions. Large enterprises similar to SEMrush, with substantial resources and a strong track record in delivering digital systems efficiently, would be well-suited to thrive in this competitive environment. Companies looking to expand their footprint in the UK digital diagnostics market would find this procurement example insightful for understanding the demands and decision-making processes within public sector digital projects.

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Notice Title

Provision of Digital Diagnostic Tool - SEMrush

Notice Description

Provision of Digital Diagnostic Tool

Procurement Information

A failed competition lead to the necessary Direct Award for the requirement to be met on time and in full.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-052688
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/027563-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Goods
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems


CPV Codes

48000000 - Software package and information systems

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£46,402 Under £100K

Notice Dates

Publication Date
27 May 20259 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
19 May 20259 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR BUSINESS AND TRADE
Contact Name
DDAT Commercial
Contact Email
commercialddat@businessandtrade.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SW1A 2DY
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

SEMRUSH

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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