Notice Information
Notice Title
Advertising Media Agency 2025
Notice Description
c2c are seeking a single supplier (agency) who can provide media planning, buying, and analysis across all media channels required by c2c.
Lot Information
Lot 1
Options: Ad-hoc marketing campaigns as required. Social media services (scope to be determined)
Renewal: 2 x 12 month extensions
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-h6vhtk-052a21
- Publication Source
- Find A Tender Service
- Latest Notice
- https://www.find-tender.service.gov.uk/Notice/069976-2025
- Current Stage
- Award
- All Stages
- Tender, Award
Procurement Classification
- Notice Type
- UK6 - Contract Award Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Selective
- Procurement Method Details
- Competitive flexible procedure
- Tender Suitability
- Not specified
- Awardee Scale
- SME
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79340000 - Advertising and marketing services
79342000 - Marketing services
79413000 - Marketing management consultancy services
Notice Value(s)
- Tender Value
- £3,500,000 £1M-£10M
- Lots Value
- £3,500,000 £1M-£10M
- Awards Value
- £3,613,775 £1M-£10M
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 31 Oct 20252 weeks ago
- Submission Deadline
- 17 Jun 2025Expired
- Future Notice Date
- Not specified
- Award Date
- 13 Oct 20251 months ago
- Contract Period
- 12 Nov 2025 - 12 Nov 2028 3-4 years
- Recurrence
- 2030-01-01
Notice Status
- Tender Status
- Complete
- Lots Status
- Complete
- Awards Status
- Pending
- Contracts Status
- Not Specified
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- C2C RAILWAY LIMITED
- Additional Buyers
- Contact Name
- Elizabeth Williams, Luke Wood
- Contact Email
- procurement@c2crail.net
- Contact Phone
- Not specified
Buyer Location
- Locality
- LONDON
- Postcode
- EC3R 6DL
- Post Town
- Central London
- Country
- England
-
- Major Region (ITL 1)
- TLI London
- Basic Region (ITL 2)
- TLI3 Inner London - West
- Small Region (ITL 3)
- TLI35 Westminster and City of London
- Delivery Location
- TLH3 Essex, TLI London
-
- Local Authority
- City of London
- Electoral Ward
- Billingsgate
- Westminster Constituency
- Cities of London and Westminster
Further Information
Notice Documents
-
https://www.find-tender.service.gov.uk/Notice/069976-2025
31st October 2025 - Contract award notice on Find a Tender -
https://www.find-tender.service.gov.uk/Notice/028945-2025
30th May 2025 - Tender notice on Find a Tender
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
{
"tag": [
"compiled"
],
"id": "ocds-h6vhtk-052a21-2025-10-31T10:26:25Z",
"date": "2025-10-31T10:26:25Z",
"ocid": "ocds-h6vhtk-052a21",
"initiationType": "tender",
"parties": [
{
"id": "GB-COH-07897267",
"name": "Trenitalia c2c Limited",
"identifier": {
"scheme": "GB-COH",
"id": "07897267"
},
"address": {
"streetAddress": "Seventh Floor, Centennium House, 100 Lower Thames Street",
"locality": "London",
"postalCode": "EC3R 6DL",
"country": "GB",
"countryName": "United Kingdom",
"region": "UKI31"
},
"contactPoint": {
"name": "Luke Wood",
"email": "procurement@c2crail.net"
},
"roles": [
"buyer"
],
"details": {
"classifications": [
{
"scheme": "UK_CA_TYPE",
"id": "privateUtility",
"description": "Private utility"
}
]
}
},
{
"id": "GB-COH-04659669",
"name": "C2C RAILWAY LIMITED",
"identifier": {
"scheme": "GB-COH",
"id": "04659669"
},
"additionalIdentifiers": [
{
"scheme": "GB-PPON",
"id": "PCHL-2158-CTCQ"
}
],
"address": {
"streetAddress": "Floor 7, Centennium House, 100 Lower Thames Street",
"locality": "London",
"postalCode": "EC3R 6DL",
"country": "GB",
"countryName": "United Kingdom",
"region": "UKI31"
},
"contactPoint": {
"name": "Elizabeth Williams",
"email": "procurement@c2crail.net"
},
"roles": [
"buyer"
],
"details": {
"classifications": [
{
"scheme": "UK_CA_TYPE",
"id": "publicUndertaking",
"description": "Public undertaking"
}
]
}
},
{
"id": "GB-COH-01206912",
"name": "AMS MEDIA GROUP LIMITED",
"identifier": {
"scheme": "GB-COH",
"id": "01206912"
},
"additionalIdentifiers": [
{
"scheme": "GB-PPON",
"id": "PLPV-7222-CCLW"
}
],
"address": {
"streetAddress": "150-158 Kings Cross Road",
"locality": "London",
"postalCode": "WC1X 9DH",
"country": "GB",
"countryName": "United Kingdom",
"region": "UKI43"
},
"contactPoint": {
"email": "talk@amsgroup.co.uk"
},
"roles": [
"supplier"
],
"details": {
"url": "http://www.amsgroup.co.uk",
"scale": "sme",
"vcse": false,
"publicServiceMissionOrganization": false,
"shelteredWorkshop": false
}
}
],
"buyer": {
"id": "GB-COH-04659669",
"name": "C2C RAILWAY LIMITED"
},
"tender": {
"id": "c2c 130",
"legalBasis": {
"id": "2023/54",
"scheme": "UKPGA",
"uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
},
"title": "Advertising Media Agency 2025",
"description": "c2c are seeking a single supplier (agency) who can provide media planning, buying, and analysis across all media channels required by c2c.",
"status": "complete",
"items": [
{
"id": "1",
"additionalClassifications": [
{
"scheme": "CPV",
"id": "79342000",
"description": "Marketing services"
},
{
"scheme": "CPV",
"id": "79413000",
"description": "Marketing management consultancy services"
},
{
"scheme": "CPV",
"id": "79340000",
"description": "Advertising and marketing services"
}
],
"deliveryAddresses": [
{
"region": "UKI",
"country": "GB",
"countryName": "United Kingdom"
},
{
"region": "UKH3",
"country": "GB",
"countryName": "United Kingdom"
}
],
"relatedLot": "1"
}
],
"value": {
"amountGross": 4200000,
"amount": 3500000,
"currency": "GBP"
},
"procurementMethod": "selective",
"procurementMethodDetails": "Competitive flexible procedure",
"procedure": {
"features": "c2c are conducting a competitive flexible procedure in line with PA2023 which consists of two seperate stages. Stage 1: Invitation to Participate (ITP) stage which includes the Procurement Specific Questionnaire (PSQ). Suppliers are required to provide responses to the questions set out within the qualification and technical envelopes on this Data Site (Jaggaer). Stage 2: The top scoring suppliers will be invited to the Invitation to Tender stage, where they will be given the opportunity to submit a full bid including pricing."
},
"mainProcurementCategory": "services",
"specialRegime": [
"utilities"
],
"aboveThreshold": true,
"coveredBy": [
"GPA"
],
"submissionMethodDetails": "https://c2c-rail.ukp.app.jaggaer.com/",
"submissionTerms": {
"electronicSubmissionPolicy": "allowed",
"languages": [
"en"
]
},
"expressionOfInterestDeadline": "2025-06-24T10:00:00+01:00",
"enquiryPeriod": {
"endDate": "2025-06-17T17:00:00+01:00"
},
"awardPeriod": {
"endDate": "2025-08-29T23:59:59+01:00"
},
"lots": [
{
"id": "1",
"status": "complete",
"value": {
"amountGross": 4200000,
"amount": 3500000,
"currency": "GBP"
},
"awardCriteria": {
"criteria": [
{
"type": "quality",
"name": "Technical Envelope (ITT stage)",
"description": "These are estimated award criteria % weightings, these may be amended and refined prior to ITT stage being published.",
"numbers": [
{
"number": 50,
"weight": "percentageExact"
}
]
},
{
"type": "price",
"name": "Commercial Envelope (ITT stage)",
"description": "These are estimated award criteria % weightings, these may be amended and refined prior to ITT stage being published.",
"numbers": [
{
"number": 50,
"weight": "percentageExact"
}
]
}
]
},
"secondStage": {
"minimumCandidates": 4,
"maximumCandidates": 6
},
"selectionCriteria": {
"criteria": [
{
"type": "economic",
"description": "All financial conditions of participation are set out within the ITP documents. All legal conditions of participation are set out within the ITP documents. c2c also require suppliers to contract on c2c goods and services contract."
},
{
"type": "technical",
"description": "All technical ability conditions of participation are set out within ITP the documents."
},
{
"description": "Absolute score achieved in response to ITP questions (score out of 24)",
"forReduction": true
}
]
},
"contractPeriod": {
"startDate": "2025-09-15T00:00:00+01:00",
"endDate": "2028-09-14T23:59:59+01:00",
"maxExtentDate": "2030-09-14T23:59:59+01:00"
},
"hasRenewal": true,
"renewal": {
"description": "2 x 12 month extensions"
},
"hasOptions": true,
"options": {
"description": "Ad-hoc marketing campaigns as required. Social media services (scope to be determined)"
}
}
],
"documents": [
{
"id": "conflictOfInterest",
"documentType": "conflictOfInterest",
"description": "Not published"
},
{
"id": "future",
"documentType": "biddingDocuments",
"accessDetails": "All ITP documents will be uploaded via the Jaggaer data site. https://c2c-rail.ukp.app.jaggaer.com/ If ITT transparency documents are available at this stage they shall also be provided."
},
{
"id": "028945-2025",
"documentType": "tenderNotice",
"noticeType": "UK4",
"description": "Tender notice on Find a Tender",
"url": "https://www.find-tender.service.gov.uk/Notice/028945-2025",
"datePublished": "2025-05-30T17:17:57+01:00",
"format": "text/html"
}
],
"hasRecurrence": true,
"recurrence": {
"dates": [
{
"startDate": "2030-01-01T23:59:59+00:00"
}
]
},
"contractTerms": {
"financialTerms": "N/A"
}
},
"language": "en",
"bids": {
"statistics": [
{
"id": "1",
"measure": "bids",
"value": 4,
"relatedLot": "1"
},
{
"id": "2",
"measure": "finalStageBids",
"value": 4,
"relatedLot": "1"
},
{
"id": "3",
"measure": "smeFinalStageBids",
"value": 4,
"relatedLot": "1"
},
{
"id": "4",
"measure": "vcseFinalStageBids",
"value": 0,
"relatedLot": "1"
}
]
},
"awards": [
{
"id": "1",
"title": "Advertising Media Agency",
"status": "pending",
"date": "2025-10-14T00:00:00+01:00",
"value": {
"amountGross": 4336530,
"amount": 3613775,
"currency": "GBP"
},
"mainProcurementCategory": "services",
"aboveThreshold": true,
"suppliers": [
{
"id": "GB-COH-01206912",
"name": "AMS MEDIA GROUP LIMITED"
}
],
"items": [
{
"id": "1",
"additionalClassifications": [
{
"scheme": "CPV",
"id": "79340000",
"description": "Advertising and marketing services"
},
{
"scheme": "CPV",
"id": "79413000",
"description": "Marketing management consultancy services"
}
],
"deliveryAddresses": [
{
"region": "UKH3",
"country": "GB",
"countryName": "United Kingdom"
},
{
"region": "UKI",
"country": "GB",
"countryName": "United Kingdom"
}
],
"relatedLot": "1"
}
],
"standstillPeriod": {
"endDate": "2025-11-11T23:59:59+00:00"
},
"contractPeriod": {
"startDate": "2025-11-12T00:00:00Z",
"endDate": "2028-11-12T23:59:59Z",
"maxExtentDate": "2030-11-12T23:59:59Z"
},
"hasRenewal": true,
"renewal": {
"description": "2 x 12 month extensions"
},
"hasOptions": true,
"options": {
"description": "Paid social media"
},
"relatedLots": [
"1"
],
"documents": [
{
"id": "069976-2025",
"documentType": "awardNotice",
"noticeType": "UK6",
"description": "Contract award notice on Find a Tender",
"url": "https://www.find-tender.service.gov.uk/Notice/069976-2025",
"datePublished": "2025-10-31T10:26:25Z",
"format": "text/html"
}
],
"assessmentSummariesDateSent": "2025-10-14T00:00:00+01:00",
"milestones": [
{
"id": "1",
"type": "futureSignatureDate",
"dueDate": "2025-11-12T23:59:59Z",
"status": "scheduled"
}
]
}
]
}