CRM and Loyalty Agency Services

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    "date": "2025-12-08T16:59:29Z",
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        {
            "id": "GB-COH-10349442",
            "name": "FIRST TRENITALIA WEST COAST RAIL LIMITED",
            "identifier": {
                "scheme": "GB-COH",
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            "additionalIdentifiers": [
                {
                    "scheme": "GB-PPON",
                    "id": "PGLQ-8629-CMPG"
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            "address": {
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                "locality": "London",
                "postalCode": "W2 1AF",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKI32"
            },
            "contactPoint": {
                "name": "Ruchiie Sehdev",
                "email": "ruchiie.sehdev@avantiwestcoast.co.uk",
                "telephone": "+447773732843"
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                "locality": "Gloucestershire,",
                "postalCode": "GL7 1RY",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKK13"
            },
            "contactPoint": {
                "email": "ginny.sheehan@havashelia.com"
            },
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            "id": "2023/54",
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        "title": "CRM and Loyalty Agency Services",
        "description": "This project relates to acquiring a new dedicated digital agency to predominantly support creative and strategic thinking for CRM (customer relationship management) and Loyalty Services",
        "status": "complete",
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                        "description": "Advertising and marketing services"
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                        "country": "GB",
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            "amount": 2000000,
            "currency": "GBP"
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        "procurementMethod": "selective",
        "procurementMethodDetails": "Competitive flexible procedure",
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        "expressionOfInterestDeadline": "2025-07-07T12:00:00+01:00",
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                            "type": "quality",
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                            "description": ". Response to the brief (Retainer Services) -5% * Case study and Experience - CRM - 15% * Case study and Experience - Loyalty - 15% * Agency Team Capability - 15% * Sustainability - 5%"
                        },
                        {
                            "type": "quality",
                            "name": "Contract Review - 5%"
                        },
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                            "type": "cost",
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                            "description": "* Retainer Fees - 10% * Case Study 1 Cost - 15% * Case Study 2 Cost - 15%"
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                            "forReduction": true
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                }
            }
        ],
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            "date": "2025-11-04T00:00:00Z",
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