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Marketing Framework

THE WASTE AND RESOURCES ACTION PROGRAMME

This public procurement record has 4 releases in its history.

Award

13 Nov 2025 at 11:49

UK7 - Contract Details Notice
Award

29 Oct 2025 at 15:22

UK6 - Contract Award Notice
TenderUpdate

22 Jul 2025 at 12:06

UK4 - Tender Notice
Tender

14 Jul 2025 at 12:06

UK4 - Tender Notice
Summary of the contracting process

The Waste and Resources Action Programme has successfully completed the "Marketing Framework" tender aimed at enhancing citizen engagement and effecting behaviour change through high-quality marketing services. This procurement process, which follows an open procedure under the Procurement Act 2023, involved creating a framework agreement to work with governments, businesses, and citizens to drive sustainable actions. The framework is established to operate over eight years, with the latest award concluded on 13th November 2025. The framework's goal is to influence policy, increase producer responsibility, and inspire behavioural change, impacting the marketing of products and packaging across the UK. The primary location for the delivery of services is the United Kingdom, with a framework agreement allowing mini competitions and direct awards under specified conditions.

This tender presents significant opportunities for SMEs in the creative and marketing sectors, as it includes diverse specialisms such as media planning, PR services, digital media strategies, and public engagement initiatives. Businesses successful in securing a position within this framework can expect to collaborate with influential partners and expand their portfolios through successive project awards. The terms allow for flexibility through direct awards and mini competitions, providing a fertile ground for growth and innovation. The framework's focus on influencing behaviour change and embedding sustainability offers a strategic platform for companies dedicated to making a social and environmental impact through creative marketing solutions.

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Notice Information

Notice Title

Marketing Framework

Notice Description

The work sitting underneath the Marketing and Campaigns programme in WRAP is an integral part of our citizen engagement and behaviour change delivery; empowering citizens to take action - creating real, sustainable behaviour change in the communities we work in, with and for. Working with governments, businesses and citizens, we take a holistic approach; gather and consider the evidence, collaborate with all partners in the system and propose circular solutions that work together and across the supply chain to protect and restore our natural world. The objective of this framework is to provide high quality creative and marketing support in these areas to maximise our impact and achieve this vision: Driving the adoption of the circular living Increasing producer responsibility for products and packaging Facilitating collaboration Influencing policy and regulation Inspiring more behaviour change

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-055e66
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/073476-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
£6,400,000 £1M-£10M
Lots Value
£6,400,000 £1M-£10M
Awards Value
£6,400,000 £1M-£10M
Contracts Value
£6,400,000 £1M-£10M

Notice Dates

Publication Date
13 Nov 20259 months ago
Submission Deadline
15 Aug 2025Expired
Future Notice Date
Not specified
Award Date
17 Sep 202511 months ago
Contract Period
11 Nov 2025 - 23 Oct 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
THE WASTE AND RESOURCES ACTION PROGRAMME
Additional Buyers

Waste & Resources Action Programme

Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BANBURY
Postcode
OX16 5BH
Postcode Area
Oxford
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ1 Berkshire, Buckinghamshire and Oxfordshire
Small Region (ITL 3)
TLJ14 Oxfordshire CC
Delivery Location
Not specified
Local Authority
Cherwell
Electoral Ward
Banbury Cross and Neithrop
Westminster Constituency
Banbury

Supplier Information

Number of Suppliers
13
Supplier Names

'Cause Collective

AMONG EQUALS LTD

BARLEY COMMUNICATIONS LIMITED

BLURRED LIMITED

CUTTING EDGE MARKETING LIMITED

ENVIRAL LTD

GOLLEY SLATER GROUP LIMITED

HITCH MARKETING LIMITED

IF NOT NOW DIGITAL LTD

KIBBO KIFT AGENCY LTD

SPILL THE T MEDIA LTD

STRANGER LTD

SWYPE CREATIVE LTD

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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