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FRA084 - Creative Services Framework

Waste & Resources Action Programme

This public procurement record has 2 releases in its history.

Award

22 Oct 2025 at 12:05

UK6 - Contract Award Notice
Tender

11 Aug 2025 at 19:05

UK4 - Tender Notice
Summary of the contracting process

The Waste & Resources Action Programme (WRAP) has concluded the Creative Services Framework, an open procurement process aimed at augmenting its in-house Marketing & Communications efforts. This framework, operating under a competitive flexible procedure, invites qualified freelancers and agencies across three key lots: Graphic Design & Artworking, Video, Animation & Photography, and Brand & Campaign Development. Encompassing various parts of the UK, such as Banbury and London, the framework is designed to provide overflow capacity and specialist expertise in creative services. The contracts, valued at £800,000 per lot, are set to commence on 5th November 2025, with the potential to extend until 2033. This phase, now in the award stage, saw significant interest, including 64 bids for Lot 1 alone.

For businesses, especially SMEs, this framework offers substantial growth opportunities by engaging with WRAP's innovative initiatives in sustainable practices through bespoke creative projects. The framework is particularly suitable for multi-disciplinary agencies adept in quick turnaround and high-impact project delivery, offering both stability through retained agency agreements and flexibility for ad-hoc support. With opportunities for direct awards for smaller projects or through mini-competitions for larger scopes, businesses can strategically position themselves to tap into a reliable revenue stream while contributing creatively to significant environmental campaigns.

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Notice Information

Notice Title

FRA084 - Creative Services Framework

Notice Description

WRAP is seeking to establish a Creative Services Framework to support our in-house Marketing & Communications team and wider organisation. The framework will provide overflow capacity and access to specialist expertise for creative services across digital and print media. This ITT invites qualified freelancers and multi-disciplinary agencies to tender for inclusion in the framework. WRAP aims to contract with both individual providers and retained agencies for flexible, responsive and high-quality creative support. The Creative Services Framework has 3 distinct lots: Graphic Design & Artworking (Lot 1), Video, Animation & Photography (Lot 2), Brand & Campaign Development (Lot 3). It is acceptable for a supplier to sit within multiple Lots. The fast-paced nature of our campaigns and activities requires a trusted pool of creative suppliers capable of delivering high-impact work on short timelines. This ITT follows a pre-market engagement (April 2025) and reflects the needs and structure informed by that exercise. To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=987052115

Lot Information

Graphic Design & Artworking

WRAP are looking to work with both individual freelancers and retained agencies for flexible, responsive and high-quality creative support. Working closely with our inhouse creative, marketing & delivery teams Lot 1 (Graphic Design & Artworking) will provide overflow capacity and access to specialist expertise for design services across digital and print media. Work packages will range in scope and span both longer-term strategic projects and quick turnaround tactical needs.

Renewal: This procurement is for Framework 1. WRAP intends to operate this open framework model for a maximum period of eight (8) years in total, through successive framework procurements approximately every two (2) years. Bidders appointed to Framework 1 will be appointed for the term stated in the Framework Agreement only. Participation in any subsequent frameworks will require participation in a new procurement process.

Video, Animation & Photography

WRAP requires videographers, animators and photographers to produce high-quality, engaging visual content. Outputs must be tailored for multi-channel delivery (e.g. social, web, events), supporting programme promotion, stakeholder engagement, and public behaviour change campaigns. WRAP anticipates appointing: * Up to 2 retained agencies (for strategic or high-volume projects) * Up to 5 freelancers (for flexible, ad-hoc support)

Renewal: This procurement is for Framework 1. WRAP intends to operate this open framework model for a maximum period of eight (8) years in total, through successive framework procurements approximately every two (2) years. Bidders appointed to Framework 1 will be appointed for the term stated in the Framework Agreement only. Participation in any subsequent frameworks will require participation in a new procurement process.

Brand & Campaign Development

Development of creative campaign concepts, messaging and branding. This includes strategic input, creation of visual identities, campaign planning, and the development of compelling assets to engage target audiences, build brand and drive behaviour change. WRAP anticipates appointing: * Up to 3 retained agencies

Renewal: This procurement is for Framework 1. WRAP intends to operate this open framework model for a maximum period of eight (8) years in total, through successive framework procurements approximately every two (2) years. Bidders appointed to Framework 1 will be appointed for the term stated in the Framework Agreement only. Participation in any subsequent frameworks will require participation in a new procurement process.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05858f
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/067422-2025
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME, VCSE
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79822500 - Graphic design services

79960000 - Photographic and ancillary services

Notice Value(s)

Tender Value
£2,400,000 £1M-£10M
Lots Value
£2,400,000 £1M-£10M
Awards Value
£800,000 £500K-£1M
Contracts Value
Not specified

Notice Dates

Publication Date
22 Oct 202510 months ago
Submission Deadline
26 Sep 2025Expired
Future Notice Date
Not specified
Award Date
14 Oct 202510 months ago
Contract Period
5 Nov 2025 - 31 Oct 2027 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Waste & Resources Action Programme
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BANBURY
Postcode
OX16 5BH
Postcode Area
Oxford
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ1 Berkshire, Buckinghamshire and Oxfordshire
Small Region (ITL 3)
TLJ14 Oxfordshire CC
Delivery Location
Not specified
Local Authority
Cherwell
Electoral Ward
Banbury Cross and Neithrop
Westminster Constituency
Banbury

Supplier Information

Number of Suppliers
12
Supplier Names

Among Equals

Bond and Coyne

Design by Antony

Eleven Marketing & Communications Ltd

Frink Design Limited

Jake Bufton Photography & Film

Meantime Media Ltd

PS London Limited

Skylark Media

Slate and Mortar Ltd

Whistlejacket London

Winwood Haines Ltd

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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