Planning

Preliminary Market Engagement - Management of Vale Farm Leisure Centre

LONDON BOROUGH OF BRENT

This public procurement record has 1 release in its history.

Planning

17 Sep 2025 at 13:41

UK2 - Preliminary Market Engagement Notice
Summary of the contracting process

London Borough of Brent is initiating a procurement process for the "Management of Vale Farm Leisure Centre" under the planning stage, with the intention of commencing on the 1st of March, 2026. The procurement focuses on recreational, cultural, and sporting services and takes place in the Wembley area, United Kingdom, within the region coded as UKI72. A preliminary market engagement notice was published on 17th September 2025, with the engagement deadline set for the 26th of September 2025. The council seeks to use Sports England's bespoke service specifications for this project, aimed at embedding prevention, inclusion, and health equity as part of the management services. The total value of the contract is expected to be around £15.6 million gross, with a priority for small and medium-sized enterprises, as well as voluntary, community, and social enterprises to participate in the tender process.

This tender presents a significant opportunity for businesses specialising in sports and leisure management, particularly those with innovative solutions that align with health and community outcomes. Companies capable of working in partnership with local authorities and stakeholders, while advancing active community engagement and financial sustainability, will find this opportunity particularly appealing. The tender seeks operators ready to navigate complex partnerships within sectors like health, education, and community services, thus fostering a collaborative approach that can drive growth and diversification for businesses ready to compete in a strategically evolving marketplace.

How relevant is this notice?

Notice Information

Notice Title

Preliminary Market Engagement - Management of Vale Farm Leisure Centre

Notice Description

Purpose of the Notice This is a Preliminary Market Engagement and not a call for competition. Description of the Requirement The Authority is planning to undertake a procurement for the "Management of Vale Farm Leisure Centre" The Scope of the service includes the management of Vale Farm Leisure Centre and Active Communities work. The Services Specification will be based on the Sport England template, made bespoke to this project. Requirement The objective of the procurement will be to secure the most advantageous tender considering the Authority's strategic outcomes whilst maximising the payment to the Authority. In undertaking this procurement, the Authority wishes to achieve the following outcomes Secure a partner who can: * embed prevention, inclusion and health equity in day-to-day delivery; * work in partnership with the Authority, health and community stakeholders to support wider Active Wellbeing outcomes; * work as system partners with health, education and community services; * contribute ideas and innovation that will strengthen Brent's readiness for the integrated 2031 model; * contribute insight and operational learning that will inform the Authority's future appraisal of delivery models; * be ready to commence services 1 March 2026; and * will maximises usage and income to Vale Farm Leisure Centre and manage expenditure effectively to provide a financially sustainable contract. Prior to undertaking the formal procurement process, which is targeted to commence in early October 2025, the Authority is seeking to undertake Preliminary Market Engagement (PME) with the leisure operator market to enable the working group better to define its service requirements and the procurement process. We are seeking engagement with potential suppliers to: * Explore the planning competitive flexible procedure and timescales; * To use an agency agreement model for the procurement; and * Understand the level of interest from the market to tender for this contract.

Planning Information

The Authority is planning to undertake a procurement for the “Management of Vale Farm Leisure Centre” The Scope of the service includes the management of Vale Farm Leisure Centre and Active Communities work. The Services Specification will be based on the Sport England template, made bespoke to this project.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-059c59
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/057383-2025
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK2 - Preliminary Market Engagement Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

92 - Recreational, cultural and sporting services

CPV Codes

92000000 - Recreational, cultural and sporting services

Notice Value(s)

Tender Value
£13,000,000 £10M-£100M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
17 Sep 20252 months ago
Submission Deadline
Not specified
Future Notice Date
6 Oct 2025Expired
Award Date
Not specified
Contract Period
1 Mar 2026 - 31 Oct 2031 Over 5 years
Recurrence
Not specified

Notice Status

Tender Status
Planning
Lots Status
Planning
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
LONDON BOROUGH OF BRENT
Contact Name
Adrian Bretton
Contact Email
adrian.bretton@brent.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
WEMBLEY
Postcode
HA9 0FJ
Post Town
Harrow
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI7 Outer London - West and North West
Small Region (ITL 3)
TLI72 Brent
Delivery Location
Not specified
Local Authority
Brent
Electoral Ward
Wembley Park
Westminster Constituency
Brent West

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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