Award

Opinion Research Polling Programme

TRANSPORT FOR LONDON

This public procurement record has 1 release in its history.

Award

08 Oct 2025 at 15:29

Summary of the contracting process

The procurement process, led by Transport for London, focuses on the delivery of an "Opinion Research Polling Programme" within the research services industry category. This programme was intended to carry out a series of monthly online polls, targeting a representative sample of Londoners. The tender process has concluded with the award made to YouGov PLC, a London-based supplier. Key details include a procurement method involving limited procedures without prior publication of competition, under the legal basis CELEX 32014L0024. The contract was signed on 8th October 2025, and the procurement covers the Greater London Authority region.

This tender offers valuable opportunities for businesses specialising in market and opinion research. Companies with capabilities in executing large-scale online surveys can benefit from engaging in similar future contracts. The specific nature of the programme requires expertise in data collection and analysis, offering potential growth for firms adept in these areas. Moreover, organisations versed in public sector procurement processes will find opportunities for expansion by reinforcing their position as leading providers of research services to government bodies and public authorities.

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Notice Title

Opinion Research Polling Programme

Notice Description

Call off from CCS RM6126 - Research and Insights DPS

Lot Information

Lot 1

The Greater London Authority (GLA) is seeking to procure a polling programme, similar in scope to GLA81781 Opinion research programme. Specifically, procure an agency who can provide a minimum of 12 monthly online polls each with a representative sample of 1,000 Londoners. Each monthly survey would need to have approximately 22 questions, with an additional 10 questions once a quarter.

Procurement Information

Call off from CCS RM6126 DPS - Under PCR2015. Categories were filtered by selection available on the CCS. All suppliers were sent an early market engagement to complete and would allow us to register them to SAP Ariba. An expression of interest, was then sent out to all suppliers a further two times to allow us to register them to SAP Ariba

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05aaee
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/063434-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services


CPV Codes

73110000 - Research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
8 Oct 20254 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
7 Oct 20254 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
TRANSPORT FOR LONDON
Contact Name
Mark Flegg
Contact Email
markflegg@tfl.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
E20 1JN
Post Town
East London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
Not specified

Local Authority
Newham
Electoral Ward
Stratford Olympic Park
Westminster Constituency
Stratford and Bow

Supplier Information

Number of Suppliers
1
Supplier Name

YOUGOV

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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