Award

Marketing Services

THE CROWN ESTATE

This public procurement record has 3 releases in its history.

Award

27 Jan 2026 at 14:21

Award

28 Oct 2025 at 14:26

Award

24 Oct 2025 at 08:50

Summary of the contracting process

The procurement process was conducted by The Crown Estate, a central government public authority located at 1 St James Market, London, UK. The contract titled "Marketing Services" was directly awarded to Stepladder Communications Ltd, a company based in Hartfield, UK. The procurement, identified under reference number ocds-h6vhtk-05d304, falls under the industry category of advertising and marketing services, and marketing management consultancy services. This award stage took place on 27 January 2026, following a procurement process that began with a competitive tender in early 2025, which was ultimately cancelled. The contract for these services runs from 7 November 2025, with a potential extension beyond its completion on 6 November 2026, should a further competitive tender not be finalised by then.

This tender provides excellent opportunities for businesses, particularly those within the service category of marketing and advertising, to engage with a significant central government buyer like The Crown Estate. SMEs, like Stepladder Communications Ltd, which demonstrate innovation and capability in providing marketing solutions, consultancy and execution, will find this sector promising for growth. With future competitive tenders anticipated in 2026, businesses equipped with the necessary expertise and agility can prepare to compete and potentially expand their footprint within the public sector marketplace.

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Notice Title

Marketing Services

Notice Description

Marketing Services - Stepladder

Procurement Information

The marketing team and procurement completed a full competitive tender process in Q1 2025, however, the procurement was formally cancelled. A further competitive tender shall be run and completed in 2026.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05d304
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/007146-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Direct award
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£200,000 £100K-£500K
Contracts Value
£200,000 £100K-£500K

Notice Dates

Publication Date
27 Jan 20263 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
12 Oct 20254 months ago
Contract Period
7 Nov 2025 - 6 Nov 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
THE CROWN ESTATE
Contact Name
Not specified
Contact Email
tenders@thecrownestate.co.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SW1Y 4AH
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

STEPLADDER COMMUNICATIONS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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