Award

T1170 - Advertising and Marketing

UNIVERSITY OF ESSEX

This public procurement record has 4 releases in its history.

Award

27 Mar 2026 at 12:09

TenderUpdate

08 Dec 2025 at 10:41

TenderUpdate

18 Nov 2025 at 11:18

Tender

07 Nov 2025 at 11:14

Summary of the contracting process

The University of Essex, located in Colchester, has completed its procurement process titled "T1170 - Advertising and Marketing". This tender falls under the services industry category, specifically focusing on advertising and marketing services. The procurement was conducted using a selective competitive flexible procedure, and it aimed to support the University's student recruitment efforts both in the UK and internationally. The process culminated in an award announcement on 27 March 2026, with the standstill period scheduled to end on 9 April 2026. The contract is set to begin on 1 October 2026 and will potentially extend until 30 September 2033 with renewal options.

This tender, valued at approximately £10,000,000, presents significant business growth opportunities, particularly for companies specialising in advertising and marketing services. Small and Medium Enterprises (SMEs) like Hybrid News Ltd, the awarded supplier, exemplify the ideal type of business suited to compete in this process. The tender's competitive nature, characterised by stages like pre-selection questionnaires and presentations, requires firms with a robust strategy and innovative marketing solutions to meet the University's recruitment growth objectives. Companies providing strategic alignment with the University's brand identity and campaign guidelines stand to gain a long-term partnership and significant project exposure.

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How relevant is this notice?

Notice Title

T1170 - Advertising and Marketing

Notice Description

The University of Essex runs numerous advertising campaigns each year to attract students to study with us. These are run through the Marketing and Student Recruitment office who are responsible for the University's student recruitment marketing. Focus of this marketing is across UK and international priority markets, for attracting undergraduate and postgraduate taught students. The appointed agency will work closely with the marketing team at the University of Essex to deliver activity which contributes to our recruitment growth objectives and is in-line with all other student recruitment activity. This work will need to be in-line with our brand identity and annual recruitment campaign guidelines.

Lot Information

Lot 1

Renewal: 3 year initial contract with 2 optional 24 month extensions available

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05dc88
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/028468-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Competitive flexible procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£8,333,333 £1M-£10M
Lots Value
£8,333,333 £1M-£10M
Awards Value
£8,333,333 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
27 Mar 20264 weeks ago
Submission Deadline
10 Dec 2025Expired
Future Notice Date
Not specified
Award Date
27 Mar 20264 weeks ago
Contract Period
30 Sep 2026 - 30 Sep 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF ESSEX
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COLCHESTER
Postcode
CO4 3SQ
Post Town
Colchester
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH3 Essex
Small Region (ITL 3)
TLH34 Essex Haven Gateway
Delivery Location
TLH3 Essex

Local Authority
Colchester
Electoral Ward
Wivenhoe
Westminster Constituency
Harwich and North Essex

Supplier Information

Number of Suppliers
1
Supplier Name

HYBRID NEWS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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