Award

Mental Health and Wellbeing Social Marketing Campaign

NEWCASTLE CITY COUNCIL

This public procurement record has 1 release in its history.

Award

19 Dec 2025 at 11:34

Summary of the contracting process

Newcastle City Council, a public authority within the sub-central government, has successfully completed a procurement process for a Mental Health and Wellbeing Social Marketing Campaign, commercially known as 'Be A Game Changer'. This tender falls under the community services industry category and is intended for the region of Newcastle Upon Tyne, UKC22. The procurement process was initiated as a direct award, below the threshold, without competition. Key dates include the contract signing on 28th November 2025, with the project span running until 31st August 2026, and an optional extension until August 2027. The Newcastle United Foundation, a supplier identified as a small and medium-sized enterprise, has been awarded the contract, which became active with a gross value of £50,000.

This procurement offers opportunities for businesses involved in community health services or social marketing campaigns, particularly those focused on mental health and wellbeing initiatives. Businesses similar to the Newcastle United Foundation, which are small to medium-sized enterprises keen on contributing to social welfare projects, would find alignment in such tenders. The direct award process indicated a streamlined engagement, providing potential for businesses to establish or expand their standing in public sector collaborations within the community services domain.

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Notice Title

Mental Health and Wellbeing Social Marketing Campaign

Notice Description

Commercially known as 'Be A Game Changer'. Services in support of Mental Health.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05fa24
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/084810-2025
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

85 - Health and social work services


CPV Codes

85322000 - Community action programme

85323000 - Community health services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£50,000 Under £100K

Notice Dates

Publication Date
19 Dec 20252 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
28 Nov 20252 months ago
Contract Period
28 Nov 2025 - 31 Aug 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
NEWCASTLE CITY COUNCIL
Contact Name
Not specified
Contact Email
corporate.procurement.team@newcastle.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
NEWCASTLE UPON TYNE
Postcode
NE1 8QH
Post Town
Newcastle upon Tyne
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC43 Tyneside
Delivery Location
Not specified

Local Authority
Newcastle upon Tyne
Electoral Ward
Monument
Westminster Constituency
Newcastle upon Tyne Central and West

Supplier Information

Number of Suppliers
1
Supplier Name

NEWCASTLE UNITED FOUNDATION

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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