Award

Digital advertising for fostering service

WARRINGTON BOROUGH COUNCIL

This public procurement record has 1 release in its history.

Award

10 Feb 2026 at 14:59

Summary of the contracting process

The procurement process for the contract titled "Digital advertising for fostering service" was managed by Warrington Borough Council, operating as the buyer. This project falls under the services category, specifically "Advertising and marketing services". The initiative aimed to enhance the online presence of the Foster4 fostering service through targeted digital advertising, involving PPC Google Search Ads, paid social advertising campaigns, and regular performance reporting. The award stage for this tender was marked as complete as of 10th February 2026, with a contracting period from 1st June 2025 to 31st March 2026. The procurement process was conducted under the legal basis "UKPGA 2023/54" and utilised a procurement method identified as "Below threshold". This contract covered services to be delivered in the UKD61 region, United Kingdom, and was part of a light touch regime.

This tender presents significant opportunities for businesses specialising in digital marketing and advertising services, particularly those adept at leveraging Google Search and Paid Social platforms to drive online visibility. The awarded contract, valued at £170,000, was secured by SWYPE CREATIVE LTD, suggesting that similar small to medium enterprises (SMEs) with expertise in strategic ad placements and digital campaign management could successfully compete in such tenders. Furthermore, the focus on fostering services indicates an opportunity for companies with experience in public sector campaigns, looking to expand their portfolio within government-related projects.

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Notice Title

Digital advertising for fostering service

Notice Description

Digital advertising service to enhance Foster4 fostering service online presence through strategic PPC Google Search Ad placements, effective Paid Social Advertising campaigns, and periodic reporting.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-064cdb
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/011995-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Below threshold - unknown
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£170,000 £100K-£500K

Notice Dates

Publication Date
10 Feb 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
31 May 20258 months ago
Contract Period
31 May 2025 - 31 Mar 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
WARRINGTON BOROUGH COUNCIL
Additional Buyers

CHESHIRE EAST COUNCIL

CHESHIRE WEST AND CHESTER COUNCIL

HALTON BOROUGH COUNCIL

KNOWSLEY COUNCIL

LIVERPOOL CITY REGION COMBINED AUTHORITY

ST HELENS COUNCIL

WIRRAL COUNCIL

Contact Name
Not specified
Contact Email
centralprocurement@cheshirewestandchester.gov.uk, centralprocurement@warrington.gov.uk, procurement@halton.gov.uk, procurement@liverpoolcityregion-ca.gov.uk, procurement@star-procurement.gov.uk, procurementcorporate@wirral.gov.uk, procurementeast@cheshireeast.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
WARRINGTON
Postcode
WA1 1UH
Post Town
Warrington
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD74 Wirral
Delivery Location
Not specified

Local Authority
Wirral
Electoral Ward
Seacombe
Westminster Constituency
Wallasey

Supplier Information

Number of Suppliers
1
Supplier Name

SWYPE CREATIVE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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