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Creative & Digital Design Framework 2025

Consumer Council for Water

This public procurement record has 3 releases in its history.

Award

21 Oct 2026 at 10:29

UK7 - Contract Details Notice
Award

20 Oct 2026 at 12:07

UK6 - Contract Award Notice
Tender

13 Feb 2026 at 08:29

UK4 - Tender Notice
Summary of the contracting process

The Consumer Council for Water (CCW) appointed agencies to a creative and design framework for work commissioned as needed. It covers two service areas: creative marketing and campaigns, including campaign concepts, communications planning, consumer and stakeholder campaigns, content and copywriting, digital and social media support, and campaign evaluation; and design and layout, including print and digital graphics, reports and publications, brand application, accessible communications, infographics and templates. The work supports CCW’s communications with consumers and stakeholders. Delivery covers England and Wales. Framework suppliers receive project briefs and provide quotations; larger projects may be competed among framework members. The scope is relevant to agencies providing marketing, communications, graphic design, artwork, publishing and related creative services.

The procurement is complete and contracts have been awarded under an open competitive flexible procedure. Seven awards were made on 30 April 2026: four for Lot 1, Creative Marketing and Campaign Services, and three for Lot 2, Design and Layout. Each award is valued at £32,000 excluding VAT (£40,000 including VAT). Lot 1 suppliers are Eleven Marketing & Communications Ltd, Litewhite Ltd, Seventy7 Manchester Ltd and Whistlejacket London Ltd; Lot 2 suppliers are Design by Antony, Ave Design Ltd and Litewhite Ltd. The contracts were signed in June 2026 and run from 20 October 2026 to 17 May 2028, with extensions available on a one-plus-one-year basis. Evaluation weighted relevant experience and case studies at 70% and understanding of CCW’s role, audiences and objectives at 30%.

This framework shows that CCW buys both strategic campaign support and practical design and layout services through a multi-supplier arrangement. Credible competitors will need evidence of work directly relevant to the service area they pursue, including three suitable case studies, and a clear understanding of CCW’s role, audiences and communications objectives. The selection requirements also emphasise experience with public-sector, regulated or consumer-facing organisations; knowledge of accessibility, inclusive communications and public-sector standards; and the capacity to deliver high-quality work to agreed timescales. Suppliers need robust project, quality-assurance and account-management arrangements, transparent pricing, and the ability to meet data-protection, information-security, equality and sustainability policies. Small and medium-sized enterprises and voluntary, community or social enterprises were considered suitable. The framework offers no guaranteed volume of work: briefs are allocated according to capability and suitability.

How relevant is this notice?

Notice Information

Notice Title

Creative & Digital Design Framework 2025

Notice Description

The purpose of this procurement is to appoint a panel of agencies to a Creative & Design Framework Agreement, providing CCW with a compliant, efficient, and flexible mechanism for commissioning creative, marketing, and design services on a call-off basis. Lot 1: Creative Marketing and Campaign Services This lot covers strategic and creative marketing support, including but not limited to: Creative concept development and campaign ideation Integrated marketing and communications planning Consumer and stakeholder campaigns (online and offline) Content strategy and copywriting Digital and social media campaign support Evaluation and performance insight related to campaigns Lot 2: Design and Layout This lot covers design-focused services, including but not limited to: Graphic design for print and digital materials Layout and artwork of reports, publications, and consumer materials Brand application and adherence to CCW brand guidelines Design for accessibility and inclusive communications Infographics, visual assets, and templates

Lot Information

Creative Marketing and Campaign Services

Options: The framework will predominately a design and print service. But as CCW does not know the full extent of what services will be required year to year, we could ask suppliers to provide other services they offer in this space or go over the annual value stated.

Renewal: The framework will run for an initial year to test suitability, but then has the option to extend yearly up to a maximum of three twelve month periods.

Design and Layout

Options: The framework will predominately a design and print service. But as CCW does not know the full extent of what services will be required year to year, we could ask suppliers to provide other services they offer in this space or go over the annual value stated.

Renewal: The framework will run for an initial year to test suitability, but then has the option to extend yearly up to a maximum of three twelve month periods.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06536a
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/099311-2026
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME, VCSE
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79800000 - Printing and related services

79933000 - Design support services

79960000 - Photographic and ancillary services

79970000 - Publishing services

Notice Value(s)

Tender Value
£160,000 £100K-£500K
Lots Value
£160,000 £100K-£500K
Awards Value
£32,000 Under £100K
Contracts Value
£32,000 Under £100K

Notice Dates

Publication Date
21 Oct 20266 days ago
Submission Deadline
10 Mar 2026Expired
Future Notice Date
Not specified
Award Date
30 Apr 20266 months ago
Contract Period
20 Oct 2026 - 17 May 2028 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Consumer Council for Water
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B2 4BH
Postcode Area
Birmingham
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLI London, TLJ South East (England), TLK South West (England), TLL Wales
Local Authority
Birmingham
Electoral Ward
Ladywood
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
6
Supplier Names

Eleven Marketing & Communications Ltd

Litewhite Limited

SEVENTY7 MANCHESTER LIMITED

Whistlejacket London

Design by Antony

Ave Design Limited

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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