Tender

Marketing Agency 2026

SEFTON COUNCIL

This public procurement record has 1 release in its history.

Tender

09 Mar 2026 at 11:09

Summary of the contracting process

Sefton Council is currently in the tender stage of procuring marketing services under the project titled "Marketing Agency 2026". The procurement falls under the services category, specifically advertising and marketing services, with an estimated contract value of £230,000, grossing up to £276,000. The council, located in Bootle, aims to engage an agency to creatively integrate the Southport26 concept across various media formats, ensuring applicability across digital, social media, print, outdoor, radio, and other channels. The successful agency must have its head office within 60 miles of Southport town centre (PR8 1DA) and possess experience in destination marketing. Important deadlines include the enquiry period ending on 16th March 2026 and the tender submission closing by 18th March 2026.

This tender presents a significant opportunity for marketing agencies, particularly those based in or near Merseyside, to expand their portfolio by working with a local authority on destination marketing. Given Sefton Council's emphasis on quality, with award criteria weighted heavily towards innovative and effective marketing strategies, agencies skilled in comprehensive, multichannel marketing campaigns will find this project well within their competencies. Furthermore, the procurement process is conducted through an open competition below the usual thresholds, making it accessible for small and medium-sized enterprises (SMEs) as well as voluntary, community, and social enterprises (VCSEs) looking to leverage their local expertise. The contract is set to begin on 1st April 2026 and end on 31st December 2026, offering a substantial period for collaboration and impact.

Find more tenders on our Open Data Platform.
How relevant is this notice?

Notice Title

Marketing Agency 2026

Notice Description

Sefton council and Marketing Southport are looking to engage an agency to incorporate the Southport26 creative into a style which will work for the destination. Creative concepts must work consistently across digital, social media, print, OOH, radio and other media. The head office of the successful agency must be within 60 miles of Southport town centre (PR8 1DA). The agency must have previous experience of working with destinations and not solely with individual attractions, leisure centres etc.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-066518
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/020785-2026
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
UK4 - Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Below threshold - open competition
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£230,000 £100K-£500K
Lots Value
£230,000 £100K-£500K
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
9 Mar 20265 days ago
Submission Deadline
18 Mar 20263 days to go
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Mar 2026 - 31 Dec 2026 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
SEFTON COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BOOTLE
Postcode
L20 3NJ
Post Town
Liverpool
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD73 Sefton
Delivery Location
Not specified

Local Authority
Sefton
Electoral Ward
Derby
Westminster Constituency
Bootle

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-066518-2026-03-09T11:09:45Z",
    "date": "2026-03-09T11:09:45Z",
    "ocid": "ocds-h6vhtk-066518",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PTHP-5656-DLCN",
            "name": "Sefton Council",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PTHP-5656-DLCN"
            },
            "address": {
                "streetAddress": "1st Floor Magdalen House",
                "locality": "Bootle",
                "postalCode": "L20 3NJ",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKD73"
            },
            "contactPoint": {
                "name": "Joanna Bodziany",
                "email": "joanna.bodziany@sefton.gov.uk",
                "telephone": "+44 1519344068"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.sefton.gov.uk/",
                "classifications": [
                    {
                        "id": "publicAuthoritySubCentralGovernment",
                        "scheme": "UK_CA_TYPE",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PTHP-5656-DLCN",
        "name": "Sefton Council"
    },
    "tender": {
        "id": "DN808904",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "Marketing Agency 2026",
        "description": "Sefton council and Marketing Southport are looking to engage an agency to incorporate the Southport26 creative into a style which will work for the destination. Creative concepts must work consistently across digital, social media, print, OOH, radio and other media. The head office of the successful agency must be within 60 miles of Southport town centre (PR8 1DA). The agency must have previous experience of working with destinations and not solely with individual attractions, leisure centres etc.",
        "status": "active",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79340000",
                        "description": "Advertising and marketing services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UK",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "value": {
            "amountGross": 276000,
            "amount": 230000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Below threshold - open competition",
        "mainProcurementCategory": "services",
        "specialRegime": [
            "lightTouch"
        ],
        "aboveThreshold": false,
        "submissionMethodDetails": "https://procontract.due-north.com/ProjectManagement/ProjectDashboard?projectId=f890214c-7518-f111-813c-005056b64545",
        "submissionTerms": {
            "electronicSubmissionPolicy": "allowed"
        },
        "tenderPeriod": {
            "endDate": "2026-03-18T12:00:00+00:00"
        },
        "enquiryPeriod": {
            "endDate": "2026-03-16T12:00:00+00:00"
        },
        "otherRequirements": {
            "reservedParticipationLocation": {
                "gazetteer": {
                    "scheme": "GB-ONS",
                    "identifiers": [
                        "E11000002"
                    ]
                },
                "description": "Merseyside"
            }
        },
        "lots": [
            {
                "id": "1",
                "status": "active",
                "value": {
                    "amountGross": 276000,
                    "amount": 230000,
                    "currency": "GBP"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price",
                            "name": "Marketing Agency 2026",
                            "numbers": [
                                {
                                    "number": 25,
                                    "weight": "percentageExact"
                                }
                            ]
                        },
                        {
                            "type": "quality",
                            "name": "Marketing Agency 2026",
                            "numbers": [
                                {
                                    "number": 75,
                                    "weight": "percentageExact"
                                }
                            ]
                        }
                    ]
                },
                "suitability": {
                    "sme": true,
                    "vcse": true
                },
                "contractPeriod": {
                    "startDate": "2026-04-01T00:00:00+01:00",
                    "endDate": "2026-12-31T23:59:59+00:00"
                }
            }
        ],
        "documents": [
            {
                "id": "020785-2026",
                "documentType": "tenderNotice",
                "noticeType": "UK4",
                "description": "Tender notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/020785-2026",
                "datePublished": "2026-03-09T11:09:45Z",
                "format": "text/html"
            }
        ]
    },
    "language": "en"
}