Award

C1355 BTA1867 RM6125 Global Production Agency

VISITBRITAIN/VISITENGLAND

This public procurement record has 1 release in its history.

Award

09 Mar 2026 at 14:12

Summary of the contracting process

The procurement process for the "C1355 BTA1867 RM6125 Global Production Agency" tender, managed by VisitBritain/VisitEngland, has reached the award stage and is now complete. The focus of this procurement was in the services sector, specifically under the classification of "Advertising and marketing services," identified by CPV code 79340000. The tender was particularly centred in the UKM region, with key dates including the contract signing on 21 February 2026. The procurement method used was a limited procedure, opting for a direct award through the Crown Commercial Services (CCS) Framework: RM6125 Campaign Solutions 2, Lot 3, which falls outside the typical competitive scope. The awarded contract, valued at £3,755,932.72, was granted to TAG Europe Limited, solidifying their role as the active supplier.

This particular tender presents significant growth opportunities for businesses that specialise in advertising and marketing services, particularly those able to provide content versioning and distribution on a global scale. Businesses that are agile, well-versed in direct award frameworks, and can demonstrate expertise in managing large-scale international campaigns are best suited to participate in such procurement processes. This contract also underscores the importance of understanding frameworks like the Crown Commercial Services, and leveraging relationships with public bodies such as VisitBritain/VisitEngland, known for their influence in promoting tourism across the UK. Companies looking to capitalise on public procurement in this sector should consider enhancing their visibility within established frameworks to increase opportunities for direct award contracts.

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Notice Title

C1355 BTA1867 RM6125 Global Production Agency

Notice Description

C1355 BTA1867 RM6125 Global Production Agency <br/>Direct Award using Crown Commercial Services (CCS) Framework: RM6125 Campaign Solutions 2, Lot 3: Content Versioning and Distribution

Lot Information

Lot 1

C1355 BTA1867 RM6125 Global Production Agency
Direct Award using Crown Commercial Services (CCS) Framework: RM6125 Campaign Solutions 2, Lot 3: Content Versioning and Distribution

Procurement Information

Direct Award using Crown Commercial Services (CCS) Framework: RM6125 Campaign Solutions 2, Lot 3: Content Versioning and Distribution

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-066578
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/020937-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Limited
Procurement Method Details
Award procedure without prior publication of a call for competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£3,755,932 £1M-£10M

Notice Dates

Publication Date
9 Mar 20265 days ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
21 Feb 20263 weeks ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
VISITBRITAIN/VISITENGLAND
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B2 4AJ
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLM Scotland

Local Authority
Birmingham
Electoral Ward
Ladywood
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
1
Supplier Name

TAG EUROPE

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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