This public procurement record has 3 releases in its history.

Award

29 May 2026 at 08:33

Award

19 May 2026 at 07:09

Award

01 May 2026 at 10:23

Summary of the contracting process

The Office for National Statistics (ONS) has recently completed a procurement process for the provision of media and creative services, specifically targeting advertising across various channels such as TV, print, digital display, search engine, and social media. The procurement was executed through the Crown Commercial Service (CCS) framework, Media and Creative Services RM6364, under Lot 1 which focuses on media strategy, planning, and buying. The process was facilitated through a direct award, as permitted by the Procurement Act 2023, which allowed for awarding contracts without competition when a compliant framework is in place. The contract, valued at up to £4 million, was signed on 29th May 2026 and will be effective from 14th June 2026 to 13th June 2030. Delivered in the UK, this contract represents a significant investment in government advertising services.

This tender presents valuable business growth opportunities, particularly for large companies like WAVEMAKER LIMITED, which was awarded the contract. The emphasis on a direct award model under the CCS framework indicates that businesses with existing framework agreements are well-positioned to benefit. Companies within the advertising and marketing services industry, possessing competencies in diverse media channels, and maintaining a strong supplier relationship management, stand to gain substantially. As CCS supports stringent supplier management processes, including financial and performance audits, businesses capable of meeting these high standards while providing innovative media strategies will find ample growth potential in such public contracts.

How relevant is this notice?

Notice Title

Provision of Media and Creative Services for ONS

Notice Description

Government Media call-off for advertising across a range of media channels including: TV, Print, Digital display, Search Engine and Social Media. Commercial approach is to source this requirement through CCS framework - Media and Creative Services RM6364 - Lot 1 Media Strategy, Planning and Buying The contract will be a call-off contract for a value of up to PS4million for 4 years. ONS is required to have a call-off contract set up for this type of requirement. Also, the Procurement Act 2023 permits an award without competition (direct award) where a framework agreement has been established through a compliant competitive process. The RM6364 framework fully satisfies this requirement. Rather than eliminating competition, this model concentrates it at the point where it delivers greatest value. CCS maintains robust supplier relationship management, including quarterly financial compliance audits, annual price performance audits, bi-annual customer satisfaction surveys, and ad-hoc NPS scores after large campaign. CCS have already run a competition and the sole supplier on Lot 1 is the best choice.

Procurement Information

Commercial approach is to source this requirement through CCS framework - Media and Creative Services RM6364 - Lot 1 Media Strategy, Planning and Buying Also, the Procurement Act 2023 permits an award without competition (direct award) where a framework agreement has been established through a compliant competitive process. The RM6364 framework fully satisfies this requirement. Rather than eliminating competition, this model concentrates it at the point where it delivers greatest value. CCS maintains robust supplier relationship management, including quarterly financial compliance audits, annual price performance audits, bi-annual customer satisfaction surveys, and ad-hoc NPS scores after large campaign. CCS have already run a competition and the sole supplier on Lot 1 is the best choice.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-069016
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/050606-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Direct award
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£4,000,000 £1M-£10M
Contracts Value
£4,000,000 £1M-£10M

Notice Dates

Publication Date
29 May 20261 months ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
1 May 20262 months ago
Contract Period
13 Jun 2026 - 13 Jun 2030 4-5 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
OFFICE FOR NATIONAL STATISTICS
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NEWPORT
Postcode
NP10 8XG
Post Town
Newport
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL54 Monmouthshire and Newport
Delivery Location
Not specified

Local Authority
Newport
Electoral Ward
Tredegar Park and Marshfield
Westminster Constituency
Newport West and Islwyn

Supplier Information

Number of Suppliers
1
Supplier Name

WAVEMAKER

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-069016-2026-05-29T09:33:48+01:00",
    "date": "2026-05-29T09:33:48+01:00",
    "ocid": "ocds-h6vhtk-069016",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PMZG-4913-JQXG",
            "name": "Office for National Statistics",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PMZG-4913-JQXG"
            },
            "address": {
                "streetAddress": "Government Buildings, Cardiff Road",
                "locality": "Newport",
                "postalCode": "NP10 8XG",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKL21"
            },
            "contactPoint": {
                "email": "CommercialTeam@ons.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "publicAuthorityCentralGovernment",
                        "scheme": "UK_CA_TYPE",
                        "description": "Public authority - central government"
                    }
                ]
            }
        },
        {
            "id": "GB-COH-04078547",
            "name": "WAVEMAKER LIMITED",
            "identifier": {
                "scheme": "GB-COH",
                "id": "04078547"
            },
            "additionalIdentifiers": [
                {
                    "scheme": "GB-PPON",
                    "id": "PPJT-1182-CPHN"
                }
            ],
            "address": {
                "streetAddress": "Sea Containers",
                "locality": "London",
                "postalCode": "SE1 9ET",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKI44"
            },
            "contactPoint": {
                "email": "Governmentresponse.London@wmglobal.com"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "url": "https://wavemakerglobal.com/uk/",
                "scale": "large",
                "vcse": false,
                "publicServiceMissionOrganization": false,
                "shelteredWorkshop": false
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PMZG-4913-JQXG",
        "name": "Office for National Statistics"
    },
    "tender": {
        "id": "CS-26-213",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "Provision of Media and Creative Services for ONS",
        "description": "Government Media call-off for advertising across a range of media channels including: TV, Print, Digital display, Search Engine and Social Media. Commercial approach is to source this requirement through CCS framework - Media and Creative Services RM6364 - Lot 1 Media Strategy, Planning and Buying The contract will be a call-off contract for a value of up to PS4million for 4 years. ONS is required to have a call-off contract set up for this type of requirement. Also, the Procurement Act 2023 permits an award without competition (direct award) where a framework agreement has been established through a compliant competitive process. The RM6364 framework fully satisfies this requirement. Rather than eliminating competition, this model concentrates it at the point where it delivers greatest value. CCS maintains robust supplier relationship management, including quarterly financial compliance audits, annual price performance audits, bi-annual customer satisfaction surveys, and ad-hoc NPS scores after large campaign. CCS have already run a competition and the sole supplier on Lot 1 is the best choice.",
        "status": "complete",
        "procurementMethod": "direct",
        "procurementMethodDetails": "Direct award",
        "procurementMethodRationale": "Commercial approach is to source this requirement through CCS framework - Media and Creative Services RM6364 - Lot 1 Media Strategy, Planning and Buying Also, the Procurement Act 2023 permits an award without competition (direct award) where a framework agreement has been established through a compliant competitive process. The RM6364 framework fully satisfies this requirement. Rather than eliminating competition, this model concentrates it at the point where it delivers greatest value. CCS maintains robust supplier relationship management, including quarterly financial compliance audits, annual price performance audits, bi-annual customer satisfaction surveys, and ad-hoc NPS scores after large campaign. CCS have already run a competition and the sole supplier on Lot 1 is the best choice.",
        "lots": [
            {
                "id": "1",
                "status": "complete",
                "suitability": {
                    "sme": true
                }
            }
        ],
        "documents": [
            {
                "id": "conflictOfInterest",
                "documentType": "conflictOfInterest",
                "description": "Not published"
            }
        ],
        "procurementMethodRationaleClassifications": [
            {
                "id": "switchingDirectAward"
            }
        ]
    },
    "awards": [
        {
            "id": "1",
            "status": "active",
            "value": {
                "amountGross": 4800000,
                "amount": 4000000,
                "currency": "GBP"
            },
            "mainProcurementCategory": "services",
            "aboveThreshold": true,
            "suppliers": [
                {
                    "id": "GB-COH-04078547",
                    "name": "WAVEMAKER LIMITED"
                }
            ],
            "items": [
                {
                    "id": "1",
                    "additionalClassifications": [
                        {
                            "scheme": "CPV",
                            "id": "79340000",
                            "description": "Advertising and marketing services"
                        }
                    ],
                    "deliveryAddresses": [
                        {
                            "region": "UK",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UK",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        },
                        {
                            "region": "UK",
                            "country": "GB",
                            "countryName": "United Kingdom"
                        }
                    ],
                    "relatedLot": "1"
                }
            ],
            "contractPeriod": {
                "startDate": "2026-06-14T00:00:00+01:00",
                "endDate": "2030-06-13T23:59:59+01:00"
            },
            "relatedLots": [
                "1"
            ],
            "documents": [
                {
                    "id": "040396-2026",
                    "documentType": "awardNotice",
                    "noticeType": "UK5",
                    "description": "Transparency notice on Find a Tender",
                    "url": "https://www.find-tender.service.gov.uk/Notice/040396-2026",
                    "datePublished": "2026-05-01T11:23:05+01:00",
                    "format": "text/html"
                },
                {
                    "id": "045586-2026",
                    "documentType": "awardNotice",
                    "noticeType": "UK6",
                    "description": "Contract award notice on Find a Tender",
                    "url": "https://www.find-tender.service.gov.uk/Notice/045586-2026",
                    "datePublished": "2026-05-19T08:09:00+01:00",
                    "format": "text/html"
                }
            ],
            "milestones": [
                {
                    "id": "1",
                    "type": "futureSignatureDate",
                    "dueDate": "2026-06-09T23:59:59+01:00",
                    "status": "scheduled"
                }
            ],
            "date": "2026-05-19T00:00:00+01:00"
        }
    ],
    "language": "en",
    "contracts": [
        {
            "id": "1",
            "awardID": "1",
            "status": "active",
            "period": {
                "startDate": "2026-06-14T00:00:00+01:00",
                "endDate": "2030-06-13T23:59:59+01:00"
            },
            "value": {
                "amountGross": 4800000,
                "amount": 4000000,
                "currency": "GBP"
            },
            "aboveThreshold": true,
            "dateSigned": "2026-05-29T00:00:00+01:00",
            "noAgreedMetricsRationale": "As this contract will be a call-off contract and used as and when required, including KPI's into this contract to consistently manage would not be appropriate",
            "documents": [
                {
                    "id": "050606-2026",
                    "documentType": "contractNotice",
                    "noticeType": "UK7",
                    "description": "Contract details notice on Find a Tender",
                    "url": "https://www.find-tender.service.gov.uk/Notice/050606-2026",
                    "datePublished": "2026-05-29T09:33:48+01:00",
                    "format": "text/html"
                }
            ]
        }
    ]
}