This public procurement record has 2 releases in its history.

Award

07 Jul 2026 at 10:07

Award

07 Jul 2026 at 09:50

Summary of the contracting process

The NHS Business Services Authority has recently completed a procurement process for the "W231259 Meta Advertising July/August Campaigns" project. This contract involves the delivery of three marketing campaigns focused on NHS Healthy Start, NHS Matex/Medex, and NHS Eligibility Tracker, all facilitated through Meta's platforms. Classified within the advertising and marketing services industry, the project is set in the United Kingdom. The procurement utilised a direct award method, finalising the decision due to the unique capabilities offered by the sole viable supplier, Meta (UK) Limited. The contract runs from 20th July 2026 to 31st March 2027, with a gross value amounting to £214,200, highlighting its significance in supporting public health communications.

This tender presents significant business growth opportunities, especially for large-scale marketing and advertising firms capable of leveraging Meta's broad digital reach and platform influence. Collaboration with NHS on this initiative not only promises financial gains but also strengthens participating businesses' portfolios in executing high-impact health-oriented advertising campaigns. Companies with strong digital marketing competencies, particularly those skilled in creating engaging health communication content, would find this endeavour particularly rewarding, with the potential for future engagements with public health authorities seeking similar expertise.

How relevant is this notice?

Notice Title

W231259 Meta Advertising July/August Campaigns

Notice Description

This contract is for the provision of three marketing campaigns on META including NHS Healthy Start, NHS Matex/Medex and NHS Eligibility Tracker.

Procurement Information

There is only one supplier who is able to offer advertising on their platform.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06c4e8
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/063533-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Direct award
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£178,500 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
7 Jul 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
6 Jul 20261 weeks ago
Contract Period
19 Jul 2026 - 31 Mar 2027 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
NHS BUSINESS SERVICES AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NEWCASTLE UPON TYNE
Postcode
NE15 8NY
Post Town
Newcastle upon Tyne
Country
England

Major Region (ITL 1)
TLC North East (England)
Basic Region (ITL 2)
TLC4 Northumberland, Durham and Tyne & Wear
Small Region (ITL 3)
TLC43 Tyneside
Delivery Location
Not specified

Local Authority
Newcastle upon Tyne
Electoral Ward
Lemington
Westminster Constituency
Newcastle upon Tyne Central and West

Supplier Information

Number of Suppliers
1
Supplier Name

META (UK

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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