This public procurement record has 1 release in its history.

Award

30 Jul 2026 at 14:25

Summary of the contracting process

HEALTH DATA RESEARCH UK has recently completed a procurement process for digital advertising services aimed at enhancing their engagement, communications, and marketing activities. The process, titled "Digital Advertising," involved the procurement of advertising space through the Google Ads platform to increase audience reach and awareness. This particular contract was executed through a direct procurement method and was below the competition threshold. Headquartered in London, HEALTH DATA RESEARCH UK operates within the public authority sector in the sub-central government category. The award was finalised on 30th July 2026, with the contract active from 1st August 2026 to 31st July 2028, covering services valued at £120,000.

This tender offers significant business growth opportunities for companies engaged in digital advertising and marketing services. Large-scale businesses like Google UK Limited, which secured the contract, are well-suited to compete in such procurement processes due to their ability to meet the demands for extensive digital advertising networks. Companies aiming to expand their presence in the public sector, particularly those capable of supporting large-scale advertising initiatives, can find opportunities in similar tenders from organisations like HEALTH DATA RESEARCH UK. Engaging in such procurement activities facilitates partnerships with public authorities and enhances market positioning in the digital advertising arena.

How relevant is this notice?

Notice Title

Digital Advertising

Notice Description

Procurement of digital advertising space through the Google Ads platform to support HDR UK's engagement, communications and marketing activities, increasing audience reach, awareness and engagement. The contract covers the purchase of advertising inventory across Google's digital advertising network.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-06d7e4
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/072293-2026
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
UK7 - Contract Details Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Below threshold - without competition
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£120,000 £100K-£500K

Notice Dates

Publication Date
30 Jul 20266 days ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
29 Jul 20261 weeks ago
Contract Period
31 Jul 2026 - 31 Jul 2028 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
HEALTH DATA RESEARCH UK
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
NW1 2BE
Post Town
North West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
Not specified

Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Supplier Information

Number of Suppliers
1
Supplier Name

GOOGLE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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