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Media Integrated End-to-End Campaigns

Driver and Vehicle Standards Agency

This public procurement record has 1 release in its history.

Planning

30 Oct 2026 at 11:30

UK1 - Pipeline Notice
Summary of the contracting process

The Driver and Vehicle Standards Agency (DVSA) plans to buy integrated end-to-end campaign services for its own communications and those of the Department for Transport. The work covers communications strategy, creative development, media planning and buying, public relations, partnerships, influencer engagement, campaign optimisation and evaluation. Campaigns may address recruitment, behaviour change, public information, transport communications and other emerging government priorities. This is a marketing and communications services requirement, classified as advertising and marketing services (CPV 79340000). The work supports a range of government communication needs rather than a single campaign. The buying organisation is DVSA, a central government agency; the services are for DVSA and the Department for Transport.

This procurement is at the planning stage: DVSA has set out its intention to procure, but there is no invitation to tender yet. The buyer expects to make a competitive award through the Government Commercial Agency Media and Creative Services Framework, under its Integrated End-to-End Campaigns lot. The planned contract is valued at £3 million excluding VAT (£3.6 million including VAT). The expected contract period is 18 February 2027 to 16 February 2029, with an option that could extend the term to 18 February 2030. It is a single-lot requirement, and the buyer has indicated that the work is suitable for small and medium-sized enterprises. No response deadline is established at this planning stage.

This requirement is likely to suit agencies able to bring integrated campaign delivery together across strategy, creative, media, public relations and partnership activity. Suppliers with the ability to engage influencers, optimise campaign performance and evaluate results may also be well placed, as these capabilities are expressly within the planned scope. Experience across public information, behaviour change, recruitment or transport communications could be relevant to the range of campaign needs described. The work is intended to support both DVSA and the Department for Transport, as well as other emerging government priorities, so suppliers should be prepared to address varied communications briefs. The buyer has identified the requirement as suitable for SMEs. The expected route is through an existing government media and creative services framework, so preparation should focus on participation through that framework rather than a standalone open tender.”】【final_idxs=13】 T final has malformed weird bracket? JSON string ending business benefits text then `

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Notice Information

Notice Title

Media Integrated End-to-End Campaigns

Notice Description

The Driver and Vehicle Standards Agency (DVSA) is procuring integrated end-to-end campaign services through the Government Commercial Agency (GCA) Media and Creative Services Framework (RM6364), Lot 7 - Integrated End-to-End Campaigns. The contract will support the communications and campaign requirements of both DVSA and the Department for Transport (DfT). Services will include communications strategy, creative development, media planning and buying, public relations, partnerships, influencer engagement, campaign optimisation and evaluation. Activity may support existing, planned and future communications priorities, including recruitment campaigns, behaviour change campaigns, public information campaigns, transport-related communications and other emerging Government priorities requiring a communications solution.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-079478
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/103104-2026
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK1 - Pipeline Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Award under framework
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£3,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
30 Oct 20263 days ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
18 Feb 2027 - 16 Feb 2029 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Driver and Vehicle Standards Agency
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BRISTOL
Postcode
BS5 0DA
Postcode Area
Bristol
Country
England
Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK5 West of England
Small Region (ITL 3)
TLK51 Bristol, City of
Delivery Location
Not specified
Local Authority
Bristol, City of
Electoral Ward
Lawrence Hill
Westminster Constituency
Bristol East

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

JSON Markdown

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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