Award

Large Scale Digital Screens and Advertising Concession Contract

CARDIFF COUNCIL

This public procurement record has 3 releases in its history.

Award

29 Apr 2025 at 00:00

Tender

31 Jan 2025 at 00:00

Planning

23 Jul 2024 at 00:00

Summary of the contracting process

Cardiff Council, a regional or local authority based in Cardiff, UK, initiated a procurement process for a "Large Scale Digital Screens and Advertising Concession Contract." The contract aimed to install digital advertising screens at key locations around Cardiff, targeting prime areas with high visibility, including arterial routes and notable sites such as Queensgate Roundabout and Gabalfa Interchange. Initially active with a tender deadline on the 3rd of March 2025, the procurement was managed as an open procedure inviting electronic submissions. Despite its potential value of £400,000, the process reached the award stage under the "award" and "contract" tag but was eventually cancelled and unsuccessful, with all lots noted as discontinued by the end of April 2025.

This tender represented a significant opportunity for businesses involved in digital advertising, construction, and marketing. It invited SMEs and large marketing firms to explore collaborations with Cardiff Council by setting up revenue-generating digital screens. With potential sites selected for high visibility and the chance for a substantial income stream, it could appeal greatly to businesses able to handle long-term advertising contracts, expected to last up to 10 years. The tender process also encouraged input from bidders, allowing businesses to influence the expected arrangements and tailor opportunities to align with strategic growth ambitions.

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Notice Title

Large Scale Digital Screens and Advertising Concession Contract

Notice Description

Cardiff Council are proposing the installation of digital advertising screens at key locations around the outer areas and main arterial routes into Cardiff.

Lot Information

Lot 1 Queensgate Roundabout

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: 2 year

Lot 15 Penarth Road Opposite Pumping Station (Verge)

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 2 Gabalfa Interchange (Bridge)

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 3 Eastern Ave Llanederyn Interchange

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 4 Culverhouse Cross

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 5 Newport Road Rumney Hill

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 6 Cardiff Gate Interchange M4

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 7 Heol Pontprennau (Wedding Cake)

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 8 Pontprennau Interchange (Bridge)

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 9 Cogan Spur / Ferry Road Interchange

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 10 Rover Way / Southern Way Verge

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 11 Pentwyn Interchange (Bridge)

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 12 East Tyndal Street / Ocean Way Verge

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 13 Eastern Bay Link / Ocean Way Roundabout

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 14 Newport Road / Malbourough Road Central Reservation

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Lot 16 All Lots

The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.

Renewal: Extension Term: Two years

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-142510
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=142510
Current Stage
Award
All Stages
Planning, Tender, Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79341000 - Advertising services

79341200 - Advertising management services

Notice Value(s)

Tender Value
£400,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
29 Apr 202510 months ago
Submission Deadline
3 Mar 2025Expired
Future Notice Date
31 Oct 2024Expired
Award Date
29 Apr 202510 months ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Cancelled
Lots Status
Cancelled
Awards Status
Unsuccessful
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
CARDIFF COUNCIL
Contact Name
Laura Pine
Contact Email
corporateandtransport@cardiff.gov.uk, procurement@cardiff.gov.uk
Contact Phone
+44 2920873732

Buyer Location

Locality
CARDIFF
Postcode
CF10 4UW
Post Town
Cardiff
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL52 Cardiff and Vale of Glamorgan
Delivery Location
TLL22 Cardiff and Vale of Glamorgan

Local Authority
Cardiff
Electoral Ward
Butetown
Westminster Constituency
Cardiff South and Penarth

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "3"
            },
            {
                "id": "4",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Culverhouse Cross, Cardiff, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "4"
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            {
                "id": "5",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
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                ],
                "deliveryLocation": {
                    "description": "Newport Road, Rumney Hill, Cardiff, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "5"
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            {
                "id": "6",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Cardiff Gate Interchange M4, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "6"
            },
            {
                "id": "7",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
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                ],
                "deliveryLocation": {
                    "description": "Heol Pontprennau (Wedding Cake) Cardiff, Wales"
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
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                    {
                        "region": "UKL22"
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                ],
                "relatedLot": "7"
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            {
                "id": "8",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
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                    {
                        "id": "79341200",
                        "scheme": "CPV"
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                ],
                "deliveryLocation": {
                    "description": "Pontprennau Interchange (Bridge) Cardiff, Wales"
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                "deliveryAddresses": [
                    {
                        "region": "UKL22"
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                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "8"
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            {
                "id": "9",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Cogan Spur / Ferry Road Interchange, Cardiff, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "9"
            },
            {
                "id": "10",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Rover Way / Southern Way Verge, Cardiff, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "10"
            },
            {
                "id": "11",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Pentwyn Interchange (Bridge) Cardiff, Wales"
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "11"
            },
            {
                "id": "12",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "East Tyndal Street / Ocean Way Verge, Cardiff, Wales"
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "12"
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            {
                "id": "13",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
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                ],
                "deliveryLocation": {
                    "description": "Eastern Bay Link / Ocean Way Roundabout, Cardiff, Wales"
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "13"
            },
            {
                "id": "14",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
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                ],
                "deliveryLocation": {
                    "description": "Newport Road / Malbourough Road Central Reservation, Cardiff, Wales."
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "14"
            },
            {
                "id": "16",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    },
                    {
                        "id": "79341200",
                        "scheme": "CPV"
                    }
                ],
                "deliveryLocation": {
                    "description": "Cardiff, Wales"
                },
                "deliveryAddresses": [
                    {
                        "region": "UKL22"
                    },
                    {
                        "region": "UKL22"
                    }
                ],
                "relatedLot": "16"
            }
        ],
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "ocds-kuma6s-142510-document-142510-JUL485274-1",
                "title": "PIN Digital Advertisement",
                "url": "https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=JUL485274&idx=1",
                "datePublished": "2024-07-23T09:00:07Z",
                "dateModified": "2024-07-23T09:00:07Z",
                "format": "application/pdf"
            },
            {
                "id": "ocds-kuma6s-142510-document-142510-JUL485274-2",
                "title": "PIN Digital Advertisement - Advertisement Places",
                "url": "https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=JUL485274&idx=2",
                "datePublished": "2024-07-23T09:00:07Z",
                "dateModified": "2024-07-23T09:00:07Z",
                "format": "application/vnd.openxmlformats-officedocument.spreadsheetml.sheet"
            },
            {
                "id": "JAN497428",
                "documentType": "contractNotice",
                "title": "Large Scale Digital Screens and Advertising Concession Contract",
                "description": "Cardiff Council are proposing the installation of digital advertising screens at key locations around the outer areas and main arterial routes into Cardiff.",
                "url": "https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=JAN497428",
                "format": "text/html"
            },
            {
                "id": "economic",
                "documentType": "economicSelectionCriteria"
            },
            {
                "id": "technical",
                "documentType": "technicalSelectionCriteria"
            },
            {
                "id": "APR509441",
                "documentType": "awardNotice",
                "title": "Large Scale Digital Screens and Advertising Concession Contract",
                "description": "Cardiff Council are proposing the installation of digital advertising screens at key locations around the outer areas and main arterial routes into Cardiff.",
                "url": "https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=APR509441",
                "format": "text/html"
            }
        ],
        "lots": [
            {
                "id": "1",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "title": "Lot 1 Queensgate Roundabout",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: 2 year"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "15",
                "title": "Lot 15 Penarth Road Opposite Pumping Station (Verge)",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
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                    ]
                }
            },
            {
                "id": "2",
                "title": "Lot 2 Gabalfa Interchange (Bridge)",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
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                    ]
                }
            },
            {
                "id": "3",
                "title": "Lot 3 Eastern Ave Llanederyn Interchange",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
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                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "4",
                "title": "Lot 4 Culverhouse Cross",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "5",
                "title": "Lot 5 Newport Road Rumney Hill",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "6",
                "title": "Lot 6 Cardiff Gate Interchange M4",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "7",
                "title": "Lot 7 Heol Pontprennau (Wedding Cake)",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "8",
                "title": "Lot 8 Pontprennau Interchange (Bridge)",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "9",
                "title": "Lot 9 Cogan Spur / Ferry Road Interchange",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "10",
                "title": "Lot 10 Rover Way / Southern Way Verge",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "durationInDays": 3600
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Extension Term: Two years"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "price"
                        }
                    ]
                }
            },
            {
                "id": "11",
                "title": "Lot 11 Pentwyn Interchange (Bridge)",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
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            {
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                "title": "Lot 12 East Tyndal Street / Ocean Way Verge",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
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            {
                "id": "13",
                "title": "Lot 13 Eastern Bay Link / Ocean Way Roundabout",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
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                "contractPeriod": {
                    "durationInDays": 3600
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                "id": "14",
                "title": "Lot 14 Newport Road / Malbourough Road Central Reservation",
                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
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                "submissionTerms": {
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                "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months. The Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff. Planning and Road Safety Audits will be carried out prior to the tender process. A 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens. Having carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
                "status": "cancelled",
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            "futureNoticeDate": "2024-10-31T00:00:00Z"
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            "id": "32014L0024",
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            "amount": 400000,
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        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
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        "tenderPeriod": {
            "endDate": "2025-03-03T12:00:00Z"
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        "submissionTerms": {
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        "hasRecurrence": false
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    "language": "EN",
    "description": "(WA Ref:150357)",
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            "title": "Lot 15 Penarth Road Opposite Pumping Station (Verge)",
            "status": "unsuccessful",
            "statusDetails": "discontinued",
            "relatedLots": [
                "15"
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        },
        {
            "id": "ocds-kuma6s-142510-award-150357-28",
            "title": "Lot 2 Gabalfa Interchange (Bridge)",
            "status": "unsuccessful",
            "statusDetails": "discontinued",
            "relatedLots": [
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        },
        {
            "id": "ocds-kuma6s-142510-award-150357-29",
            "title": "Lot 3 Eastern Ave Llanederyn Interchange",
            "status": "unsuccessful",
            "statusDetails": "discontinued",
            "relatedLots": [
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        },
        {
            "id": "ocds-kuma6s-142510-award-150357-30",
            "title": "Lot 4 Culverhouse Cross",
            "status": "unsuccessful",
            "statusDetails": "discontinued",
            "relatedLots": [
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            "id": "ocds-kuma6s-142510-award-150357-31",
            "title": "Lot 5 Newport Road Rumney Hill",
            "status": "unsuccessful",
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            "relatedLots": [
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            "id": "ocds-kuma6s-142510-award-150357-32",
            "title": "Lot 6 Cardiff Gate Interchange M4",
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            "title": "Lot 7 Heol Pontprennau (Wedding Cake)",
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            "relatedLots": [
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            "title": "Lot 8 Pontprennau Interchange (Bridge)",
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            "title": "Lot 10 Rover Way / Southern Way Verge",
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            "title": "Lot 13 Eastern Bay Link / Ocean Way Roundabout",
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            "title": "Lot 1 Queensgate Roundabout",
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}