Award

Restricting Promotions - Mystery Shopper Research 2022

SCOTTISH GOVERNMENT

This public procurement record has 2 releases in its history.

Summary of the contracting process

The Scottish Government is currently engaged in an open procurement process titled "Restricting Promotions - Mystery Shopper Research 2022," aimed at researching pricing and placement marketing strategies used by out-of-home businesses in Scotland. This tender, valued at £49,000, is focused on strategies related to food and drink high in fat, sugar, or salt. The tender period concluded on 17th March 2022, with the award date being the same. The research is classified under the main category of services and is based in Glasgow, with delivery addresses across the UKM region.

This contract presents a significant opportunity for businesses that specialise in market research, especially those experienced in the food and beverage sector. Companies that can provide insights into marketing strategies, consumer behaviour, and pricing trends would be well-suited to compete for this type of research contract. As the Canadian Government explores innovative marketing solutions, firms offering those services have the potential to grow their business by aligning with public sector needs through such tenders.

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Notice Title

Restricting Promotions - Mystery Shopper Research 2022

Notice Description

RESEARCH TO UNDERSTAND PRICE AND PLACEMENT MARKETING STRATEGIES USED WITHIN PREMISES AND ONLINE BY OUT OF HOME BUSINESSES IN SCOTLAND

Lot Information

Lot 1

The Scottish Government wish to commission research to understand the current landscape of price and placement marketing strategies used within premises and online by out of home (OOH) businesses in Scotland. 'Out of home' refers to any food or drink bought and eaten away from home, including 'on the go', and any takeaway or home delivered food. Out of home does not include retail grocery shopping. The particular focus is on promotions used on food and drink high in fat, sugar or salt (HFSS).

Renewal: optional extension of one month, subject to terms and condition change to contract requirement clause.

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000683646
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR445647
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
PCS Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services


CPV Codes

73110000 - Research services

Notice Value(s)

Tender Value
£49,000 Under £100K
Lots Value
£49,000 Under £100K
Awards Value
Not specified
Contracts Value
£49,000 Under £100K

Notice Dates

Publication Date
8 Apr 20223 years ago
Submission Deadline
17 Mar 2022Expired
Future Notice Date
Not specified
Award Date
7 Apr 20223 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
SCOTTISH GOVERNMENT
Contact Name
Not specified
Contact Email
colin.bell4@gov.scot, spoeprocurement@scotland.gsi.gov.uk
Contact Phone
+44 1412420133, +44 1412425466

Buyer Location

Locality
GLASGOW
Postcode
G2 8LU
Post Town
Glasgow
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM3 West Central Scotland
Small Region (ITL 3)
TLM32 Glasgow City
Delivery Location
TLM Scotland

Local Authority
Glasgow City
Electoral Ward
Anderston/City/Yorkhill
Westminster Constituency
Glasgow North

Supplier Information

Number of Suppliers
1
Supplier Name

IPSOS MORI

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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