Planning

Provision of Media Planning and Buying Services

ROBERT GORDON UNIVERSITY

This public procurement record has 1 release in its history.

Planning

27 Oct 2022 at 00:00

OJEU - F1 - Prior Information Notice
Summary of the contracting process

The Robert Gordon University, based in Aberdeen, UK, has issued a planned procurement notice for the provision of Media Planning and Buying Services. The procurement process, initiated through a tender, aims to develop a media strategy to increase awareness of the University, drive enquiries and applications efficiently, and enhance the quality and quantity of student applications. The value of the contract is £2,000,000 GBP, with an award period starting on 28th February 2023. Businesses in the services sector, particularly those experienced in media planning and buying, are well-suited to compete in this tender.

The opportunity presented by this tender lies in offering specialist media planning and buying services to support the marketing and student recruitment activities of the Robert Gordon University. The procurement stage is currently in the planning phase, allowing interested parties to engage and prepare their submissions for electronic submission. The University is seeking suppliers who can demonstrate expertise in delivering effective media strategies to promote educational institutions. Businesses familiar with electronic submission methods and able to comply with the contract terms related to electronic payment and ordering are encouraged to participate in this procurement process.

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Notice Information

Notice Title

Provision of Media Planning and Buying Services

Notice Description

Provide specialist media planning and buying services. Develop a media strategy to increase awareness and consideration of the University, drive enquiries and applications in the most effective and efficient way and improve the quality and increase the quantity of student applications.

Lot Information

Media Planning and Buying Services - University Marketing

Provision of media planning and buying services related to general university marketing requirements.

Media Planning and Buying Services - Student Recruitment

Provision of media planning and buying services related specifically to student recruitment. Please note this Lot may be published as one or potentially split into two lots (UK and International recruitment)

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000711587
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=OCT462763
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
OJEU - F1 - Prior Information Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£2,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
27 Oct 20223 years ago
Submission Deadline
28 Feb 2023Expired
Future Notice Date
2 Dec 2022Expired
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
ROBERT GORDON UNIVERSITY
Contact Name
Not specified
Contact Email
procurement@rgu.ac.uk
Contact Phone
+44 1224262000

Buyer Location

Locality
ABERDEEN
Postcode
AB10 7FY
Post Town
Aberdeen
Country
Scotland
Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM5 North Eastern Scotland
Small Region (ITL 3)
TLM50 Aberdeen City and Aberdeenshire
Delivery Location
TLM50 Aberdeen City and Aberdeenshire
Local Authority
Aberdeen City
Electoral Ward
Airyhall/Broomhill/Garthdee
Westminster Constituency
Aberdeen South

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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