Award

Full Service Marketing and Copywriting Services

THE BUSINESS GROWTH HUB LIMITED

This public procurement record has 4 releases in its history.

Award

19 Jan 2021 at 13:48

TenderAmendment

19 Nov 2020 at 08:45

TenderAmendment

30 Oct 2020 at 12:45

Tender

22 Oct 2020 at 12:38

Summary of the contracting process

The Business Growth Hub Limited is seeking to appoint a single service provider for a contract titled "Full Service Marketing and Copywriting Services." This procurement falls under the marketing services category, with an estimated contract value of £650,000 (excluding VAT) and a minimum spend of £500,000. The tender process is currently in the award stage, with the contract period set to commence on 14th December 2020 and run until 13th December 2023. Interested suppliers were able to submit their bids until 24th November 2020, and the contract will cover the delivery of comprehensive marketing and communications activities, particularly in the North West region of the United Kingdom.

This tender presents significant opportunities for businesses specialising in marketing services, especially those with capabilities in brand strategy, digital marketing, content creation, and campaign execution. Agencies that focus on creativity and proactive service delivery will be particularly well-suited to compete. The project is also part of the SME Skills Support programme, funded by the European Social Fund, making it an attractive opportunity for small and medium-sized enterprises looking to expand their customer base and credentials in public sector projects.

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Notice Title

Full Service Marketing and Copywriting Services

Notice Description

The GC Business Growth Hub (the Hub) wishes to appoint a single service provider to enter into a Contract for the delivery of a Full Service Marketing and Copywriting Services (Marketing), including specialist marketing and communications activity, as set out in the framework below. There will be a requirement to work with other Hub agencies, suppliers and third-party partners, including contracted suppliers for website design, copywriting, public relations, videography, photography and print services. The appointed agency will be required to be creative and proactive, and provide services listed under (but not limited to) the following categories: a) Brand strategy and development b) Design services c) Digital marketing services d) Campaign planning, development and execution Copy will need to be written that covers a wide range of business topics and marketing/campaign messaging, tailored to the specific channel where it will be placed. The type of copy required may include case studies, external communications, website copy, thought leadership content, campaign messaging and more, as set out below. Skills for Growth The agency would also be required to support with marketing campaign activity as well as design, digital advertising and content creation for the SME Skills Support programme. This is a two-year project funded by the European Social Fund. There may also be requirements for higher level strategic planning. Specific support will include delivering a range of both online and offline marketing collateral, end-to-end campaigns or campaign activity, in order to drive enquiries to the service, mainly through digital channels. We envisage this will be a mix of lead generation campaigns (email/social media/Google Adwords etc.), and the development of collateral and content marketing. We will also be looking at developing a suite of photography which will be utilised across the full range of channels. Additional information: The contract period will be from the award date for a period of one year, with an option, to be exercised at GM Business Support Limited sole discretion for two additional period of 12 months each, subject to satisfactory performance reviews. Please be aware that the current ERDF funding ends on the 31st December 2021. It is estimated that for the core element of the contract the approximate spend per year will be in the region of PS100,000 (excluding VAT) although the actual spend could be considerably less. Skills for Growth is a two-year contract and we anticipate a spend of PS160k over the two years, with a maximum spend of PS200k across that timeframe. The maximum spend on this contract will not exceed PS650,000 (excluding VAT)

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-02e8a517-f7aa-4e75-bb07-a688c1007785
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/68400673-a880-4011-9087-231d2faa6ba0
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£650,000 £500K-£1M
Lots Value
Not specified
Awards Value
£650,000 £500K-£1M
Contracts Value
Not specified

Notice Dates

Publication Date
19 Jan 20215 years ago
Submission Deadline
24 Nov 2020Expired
Future Notice Date
Not specified
Award Date
15 Dec 20205 years ago
Contract Period
12 Jan 2021 - 13 Dec 2023 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE BUSINESS GROWTH HUB LIMITED
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M1 5JW
Post Town
Manchester
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD33 Manchester
Delivery Location
TLD North West (England)

Local Authority
Manchester
Electoral Ward
Deansgate
Westminster Constituency
Manchester Central

Supplier Information

Number of Suppliers
1
Supplier Name

MC2 MANCHESTER

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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