Award

PURCON 999 - Outreach Marketing Partner - AWARD

UNIVERSITY OF EAST ANGLIA

This public procurement record has 1 release in its history.

Award

24 May 2022 at 10:56

Award Notice
Summary of the contracting process

The University of East Anglia (UEA) has completed the awarding process for the tender titled "PURCON 999 - Outreach Marketing Partner," classified under marketing services. The award was made on 17th May 2022, following a restricted procurement method, with a contract period commencing on 23rd May 2022 and extending until 22nd May 2025. The procurement was conducted within the East of England region, specifically targeting the postal code NR47TJ. The tender aimed to engage a creative partner for the UEA Outreach team, focusing on developing campaigns for youth markets and their influencers.

This contract presents significant opportunities for businesses specialising in creative marketing services, particularly those experienced in outreach and engagement strategies targeting young audiences. Firms that possess capabilities in campaign development, multi-channel marketing, and project-specific promotional materials would be well-positioned to compete for similar contracts in the future. The value of the awarded contract is £550,000, indicating a substantial investment in outreach marketing, making it an attractive prospect for suitable businesses aiming to expand their service offerings within the education sector.

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Notice Information

Notice Title

PURCON 999 - Outreach Marketing Partner - AWARD

Notice Description

The University of East Anglia (UEA) is seeking to appoint a creative partner to work with the Outreach team. Working with, and developing, existing identity guidelines, you will work on and offline across a wide variety of audiences. You will have experience of developing campaigns for the youth market and their influencers (including parents and carers and teachers). The creative partner will work as a strategic lead across all channels and audiences. The awarded contract will be expected to cover on-going marketing project support, including central and project specific support. Central activities include strategic position, both to internal and external audiences as well top-level awareness and promotion. Project specific activities include, but are not limited to, the development of naming, sub-identities, promotional materials and project resources (I.e. workbooks, handouts, animations and presentations). Please note that this relates specifically to the needs of the UEA Outreach team, and not the wider Strategic marketing activity of the university.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-0e00a8e8-051b-4707-ab65-9595edcfe036
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/36e09477-2194-4349-885b-6880691fc579
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£550,000 £500K-£1M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
24 May 20223 years ago
Submission Deadline
3 Mar 2022Expired
Future Notice Date
Not specified
Award Date
16 May 20223 years ago
Contract Period
22 May 2022 - 22 May 2025 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF EAST ANGLIA
Contact Name
Sian Townshend
Contact Email
s.townshend@uea.ac.uk
Contact Phone
01603 59

Buyer Location

Locality
NORFOLK
Postcode
NR4 7TJ
Post Town
Norwich
Country
England
Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH5 Norfolk
Small Region (ITL 3)
TLH51 Norwich and East Norfolk
Delivery Location
Not specified
Local Authority
Norwich
Electoral Ward
University
Westminster Constituency
Norwich South

Supplier Information

Number of Suppliers
1
Supplier Name

MAMMOTH DESIGN CONSULTANTS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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