Tender

IT087 - CRM Solution for Marketing

BIRMINGHAM CITY UNIVERSITY

This public procurement record has 1 release in its history.

Tender

16 Mar 2021 at 07:05

Summary of the contracting process

The procurement process involves Birmingham City University, which is seeking a new customer relationship management (CRM) system titled "IT087 - CRM Solution for Marketing". The university aims to enhance its communication capabilities with prospective students across various markets, including Home, International, Undergraduate, and Postgraduate. The tender is currently active and falls under the category of sales, marketing, and business intelligence software development services. The tender period closes on 14th April 2021, and the contract will commence from 1st July 2021, running until 30th June 2026. This process is being conducted through a selective or restricted procurement method.

This tender presents significant growth opportunities for businesses specialising in CRM solutions and software development services. Companies that are well-suited to compete include small and medium-sized enterprises (SMEs) with experience in marketing technology, as well as those capable of delivering sophisticated sales and communication tools tailored for educational institutions. The project offers a chance for firms to develop long-term partnerships with a prominent university, potentially leading to additional contracts in the future.

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Notice Title

IT087 - CRM Solution for Marketing

Notice Description

Birmingham City University (BCU) uses a customer relationship management (CRM) system to communicate with prospective students, regularly sending content and information to those for whom it has contact details. This tender process aims to secure a new and more sophisticated system, which will significantly extend our current capacity to communicate with, and nurture the interest of, prospective students of all kinds - early enquirers, registrants and attendees of open days, as well as applicants. The system would be applicable to Home, International, UG and PG (including PGR) markets.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-11495c9f-a45f-4c08-afff-d5454d8542c5
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/38061ba7-d4e1-4fdb-af23-f9e47f02789b
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support


CPV Codes

72212480 - Sales, marketing and business intelligence software development services

Notice Value(s)

Tender Value
£1
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
16 Mar 20214 years ago
Submission Deadline
14 Apr 2021Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
30 Jun 2021 - 30 Jun 2026 Over 5 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BIRMINGHAM CITY UNIVERSITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B4 7BD
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Nechells
Westminster Constituency
Birmingham Ladywood

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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