Tender

Provision of Media Buying

THE UNIVERSITY OF CENTRAL LANCASHIRE

This public procurement record has 1 release in its history.

Tender

06 Feb 2023 at 10:41

Summary of the contracting process

The University of Central Lancashire is seeking a Media Buying Agency to manage advertising and audience buying for marketing activities. The contract is valued at £6,000,000 GBP and has a tender deadline of March 8, 2023. The procurement method is an open procedure, and the contract period is from September 1, 2023, to August 31, 2028. This opportunity is ideal for businesses specialising in advertising and marketing services, offering a chance to support UCLan in raising its profile and attracting students.

The University aims to enhance its reputation and reach diverse audiences through media planning and buying services. Businesses in the advertising industry, particularly those with expertise in digital channels and offline advertising, can benefit from this tender. SMEs and VCSEs are encouraged to participate, making this an inclusive opportunity for a wide range of businesses to engage with UCLan's marketing initiatives and contribute to its strategic objectives.

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Notice Title

Provision of Media Buying

Notice Description

The University of Central Lancashire (UCLan) is looking to appoint an experienced and sector-leading Media Buying Agency to manage and support the advertising and audience buying requirements for our wide and varied marketing activities. The requirement is driven by a need and opportunity to raise our profile from among the mass of 'modern' universities located across the UK and improve our awareness amongst our wide and varied target audiences. The core focus of UCLan's media buying is to drive the recruitment of students across our course portfolio. However, media buying will also be required for other areas of University from time to time including to enhance the reputation of the University and the various services it offers. To meet the University's regional, national and international media planning and buying remit our supplier will need to provide wide-ranging expert media consultancy services and must be able to demonstrate knowledge and expertise in new and emerging digital channels as well as offline advertising.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/723fdb36-aa1e-4815-a081-8606714de6ac
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£6,000,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
6 Feb 20233 years ago
Submission Deadline
8 Mar 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Aug 2023 - 31 Aug 2028 Over 5 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE UNIVERSITY OF CENTRAL LANCASHIRE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
PRESTON
Postcode
PR1 2HE
Post Town
Preston
Country
England

Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD4 Lancashire
Small Region (ITL 3)
TLD45 Mid Lancashire
Delivery Location
TLD North West (England)

Local Authority
Preston
Electoral Ward
City Centre
Westminster Constituency
Preston

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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