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Onsite Search Optimisation & AI Conversational Search

FCA

This public procurement record has 1 release in its history.

Award

13 Aug 2026 at 08:10

Award Notice
Summary of the contracting process

The Financial Conduct Authority (FCA) procured specialist services for its website, FCA.org.uk, covering onsite search optimisation, search-term analytics, AI conversational search and content intelligence. The content intelligence work is intended to help review and improve site content for readiness for AI-driven search. This is a digital and web search service, classified under CPV 72414000 for web search engine providers. Delivery is based in London, at the FCA’s offices at 12 Endeavour Square, E20 1JN. The requirement is categorised as services and concerns the FCA’s public-facing website and its users’ ability to find information effectively.

The procurement is complete and was awarded on 15 July 2026 to SOFTCAT LTD - FCA. It used a selective procedure as a call-off from a framework agreement. The awarded value is £86,500, compared with the procurement’s estimated value of £65,000. The contract runs from 24 July 2026 to 23 July 2027. The tender submission deadline was 6 July 2026 at 12:00. The award is active. The recorded outcome identifies one supplier and one requirement covering the FCA’s search optimisation, analytics, conversational search and content intelligence services. The procurement was not reserved for small or medium-sized enterprises or voluntary, community and social enterprises.

This award indicates demand for an established digital search and content specialist able to work across enterprise website search, search analytics, conversational AI and content strategy. A credible future competitor would need to combine technical search optimisation with practical analysis of user search behaviour, AI-enabled discovery and the ability to assess and improve content for machine interpretation. The requirement also calls for delivery in the FCA’s environment and for joined-up work between search technology, data analysis and editorial or content teams. Suppliers with framework access, relevant public-sector or regulated-sector experience, strong implementation capability and the capacity to manage a complete website search improvement service would be well placed when this type of requirement returns.

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Notice Information

Notice Title

Onsite Search Optimisation & AI Conversational Search

Notice Description

Onsite search optimisation for the FCA website (FCA.org.uk), Analytics of search terms, AI conversational search and Content Intelligence to review and action site content for AI readiness.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-1533b8fa-0d20-43c8-a326-2933ea3a1cdd
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/686aca78-18b3-49c6-a029-5336c4731f06
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72414000 - Web search engine providers

Notice Value(s)

Tender Value
£65,000 Under £100K
Lots Value
Not specified
Awards Value
£86,500 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
13 Aug 20262 weeks ago
Submission Deadline
6 Jul 2026Expired
Future Notice Date
Not specified
Award Date
15 Jul 20261 months ago
Contract Period
24 Jul 2026 - 23 Jul 2027 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
FCA
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E20 1JN
Postcode Area
East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI41 Hackney and Newham
Delivery Location
TLI London
Local Authority
Newham
Electoral Ward
Stratford Olympic Park
Westminster Constituency
Stratford and Bow

Supplier Information

Number of Suppliers
1
Supplier Name

SOFTCAT LTD - FCA

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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