Award

Internal Audience Segmentation Data

MINISTRY OF DEFENCE

This public procurement record has 1 release in its history.

Award

14 Apr 2023 at 11:12

Award Notice
Summary of the contracting process

The Ministry of Defence has awarded a contract for Internal Audience Segmentation Data services. The contract, valued at £93,500 in GBP, was awarded to the British Forces Broadcasting Service. The procurement method used was a direct Single tender action. The contract period is from April 14, 2023, to April 13, 2024. The contract was awarded on April 13, 2023, with the tender period ending on April 13, 2023. The Ministry of Defence, located in Andover, England, initiated the tender process, aiming to create an audience segmentation report for internal communications within the organisation.

This tender process presents an opportunity for businesses specialized in community, social, and personal services to collaborate with the Ministry of Defence. Companies well-versed in providing audience segmentation solutions tailored for internal communications projects would find this tender well-suited for their expertise. The contract has been awarded to a large-scale supplier, indicating potential for growth and collaboration within the services sector. Businesses looking to engage in contracts focusing on internal audience communication strategies should consider exploring similar procurement opportunities within the industry.

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Notice Information

Notice Title

Internal Audience Segmentation Data

Notice Description

The customer had a need to create a clear audience segmentation report that can be used for all campaigns and communications created. The services provided will help the customer understand their Audiences and identify how serving personnel receive their communications. This has a wider purpose as internal communications is to inform and engage employees in a way that motivates staff to maximise their performance and deliver the business strategy most effectively.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-1557b1b5-c622-459b-b38e-4d3b8a465edb
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/db921d89-d809-46cd-b5e1-be4e8d1810dd
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

98 - Other community, social and personal services

CPV Codes

98000000 - Other community, social and personal services

Notice Value(s)

Tender Value
£93,500 Under £100K
Lots Value
Not specified
Awards Value
£93,500 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
14 Apr 20232 years ago
Submission Deadline
13 Apr 2023Expired
Future Notice Date
Not specified
Award Date
12 Apr 20232 years ago
Contract Period
13 Apr 2023 - 13 Apr 2024 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
MINISTRY OF DEFENCE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
ANDOVER
Postcode
SP11 8HJ
Post Town
Salisbury
Country
England
Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ36 Central Hampshire
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)
Local Authority
Test Valley
Electoral Ward
Andover Millway
Westminster Constituency
North West Hampshire

Supplier Information

Number of Suppliers
1
Supplier Name

BRITISH FORCES BROADCASTING SERVICE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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