Award

GB-London: VB783 Luxury Tourism Consumer Research

VISITBRITAIN

This public procurement record has 1 release in its history.

Award

10 Mar 2017 at 13:33

Summary of the contracting process

The procurement process, initiated by VisitBritain, was for the contract titled "GB-London: VB783 Luxury Tourism Consumer Research", aimed at understanding and promoting luxury tourism in the UK. This process commenced under the open procurement method, with a total contract value of £40,000. The tender period ended on 9 March 2017, leading subsequently to the award of the contract on 10 March 2017. The research is to be conducted in London, UK, and the contract will run from 10 March 2017 to 6 March 2018.

This tender represents a valuable opportunity for businesses specialising in market research services, particularly those with experience in tourism or luxury consumer behaviour. Small and medium enterprises (SMEs) may find this contract especially suitable, as the contracting authority encourages participation from such businesses. Understanding the preferences and needs of luxury tourists will be key, and firms equipped with innovative research methodologies could significantly benefit from this opportunity to help shape marketing strategies aimed at increasing tourist visits and spending in Britain.

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Notice Title

GB-London: VB783 Luxury Tourism Consumer Research

Notice Description

The luxury tourism market is an important sector for some of Britain's key inbound visitor markets, and one that we would like to grow, but we do not currently have a lot of insight available on these visitors. We would like to better understand current and potential luxury tourists to the UK and what Britain could and should offer to the luxury travellers. Ultimately we need to understand how VisitBritain should reach this audience and how to market to them to drive additional tourist visits and spending. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-1827e9ff-508e-4d2b-b9e1-8bf8b9ebe951
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/6b190e8f-2b45-46e0-98df-685984638575
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£40,000 Under £100K
Lots Value
Not specified
Awards Value
£40,000 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
10 Mar 20178 years ago
Submission Deadline
9 Mar 2017Expired
Future Notice Date
Not specified
Award Date
9 Mar 20178 years ago
Contract Period
10 Mar 2017 - 6 Mar 2018 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
VISITBRITAIN
Contact Name
Procurement
Contact Email
procurement@visitbritain.org
Contact Phone
02075781266

Buyer Location

Locality
LONDON
Postcode
SW1P 3BT
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLI London

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

KANTAR MILLWARD BROWN

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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