Tender

629 - Brand Strategy Agency

ASTON UNIVERSITY

This public procurement record has 1 release in its history.

Tender

16 Feb 2022 at 00:31

Summary of the contracting process

The procurement process titled "629 - Brand Strategy Agency" is currently being conducted by Aston University, located in Birmingham, England. This procurement falls under the advertising and marketing services category, specifically focusing on marketing management consultancy services. The tender is being carried out through an open procedure, aiming for bids to be submitted by the deadline on 28th February 2022. The total contract value is set at £140,000, with the contract period scheduled to begin on 21st March 2022 and conclude on 31st July 2022.

This tender presents an excellent opportunity for businesses in the marketing and advertising sectors to expand their reach and engage with a prestigious educational institution. Companies that specialise in brand strategy, marketing consultancy, or related services would be particularly well-suited to compete for this contract. With a focus on elevating Aston University's brand presence, this tender provides the potential for significant collaboration and growth in the evolving landscape of higher education marketing.

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Notice Title

629 - Brand Strategy Agency

Notice Description

Over the past 12-18 months, Aston University has developed a brand strategy to connect the University's strategy and mission with its wider marketing and communications strategies. The brand strategy and proposition has been developed in partnership with brand strategists and endorsed by the University Executive. The objective of this work is to leverage the brand strategy to move our understated proposition into a more powerful articulation of what we wish Aston University to be renowned for and associated with.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-19ffc9d2-e338-4034-a187-830354a9c07b
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3648b82e-4adf-485a-8990-5f2909899ea1
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£140,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
16 Feb 20224 years ago
Submission Deadline
28 Feb 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
21 Mar 2022 - 31 Jul 2022 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
ASTON UNIVERSITY
Contact Name
Shirley O'Reilly
Contact Email
s.a.oreilly@aston.ac.uk
Contact Phone
Not specified

Buyer Location

Locality
BIRMINGHAM
Postcode
B4 7ET
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified

Local Authority
Birmingham
Electoral Ward
Nechells
Westminster Constituency
Birmingham Ladywood

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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