Tender

17-48 Targeted Internet Marketing Campaign

UNIVERSITY OF WOLVERHAMPTON

This public procurement record has 1 release in its history.

Tender

18 Aug 2017 at 11:14

Tender Notice
Summary of the contracting process

The University of Wolverhampton is conducting a tender for a "17-48 Targeted Internet Marketing Campaign" as part of its Enterprise Action project, which is funded by the European Regional Development Fund (ERDF). This initiative aims to support local entrepreneurs and established SMEs within the Black Country and Marches LEP areas of the West Midlands. The tender is currently active and is set to close on 18th September 2017. The project requires a marketing agency to provide emphasis on PPC and SEO marketing strategies, with a budget of £60,000 for services, which are anticipated to start on 2nd October 2017 and conclude by the end of December 2018.

This tender presents an excellent opportunity for businesses specialising in marketing services, particularly those with expertise in digital marketing strategies, to engage with local SMEs and entrepreneurs. Companies that focus on targeted advertising, social media campaigns, and search engine optimisations would be particularly well-suited, as the aim is to enhance the visibility of the Enterprise Action project and assist in the commercialisation efforts of local businesses. Additionally, small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) should consider participating in this tender, as the contracting authority is aiming for inclusivity in support of diverse business types.

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Notice Information

Notice Title

17-48 Targeted Internet Marketing Campaign

Notice Description

ENTERPRISE ACTION is a three-year European Regional Development Funded (ERDF) project designed to support local entrepreneurs to start up their own businesses across a wide geographical area that includes the Black Country and the Marches LEP areas of the West Midlands. The programme will additionally target established SMEs which will benefit from targeted fast track support and financial assistance to achieve product commercialisation. The requirements of Enterprise Action for this tender is for a targeted internet marketing campaign, including PPC and SEO marketing to drive traffic to their project website and increase awareness of and referrals to the project. This tender is to support the project in targeting and reaching potential SMEs and individuals who may benefit from project support to help them grow and develop their business. A targeted internet marketing campaign, using social media advertising and search engine optimization will help to reach those in the community who will be unaware of the project.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/e13d6379-a223-44ff-92f2-e1582843a013
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Other -
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£60,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
18 Aug 20178 years ago
Submission Deadline
18 Sep 2017Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
1 Oct 2017 - 31 Dec 2018 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
UNIVERSITY OF WOLVERHAMPTON
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WOLVERHAMPTON
Postcode
WV1 1AD
Post Town
Wolverhampton
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG39 Wolverhampton
Delivery Location
TLG West Midlands (England)
Local Authority
Wolverhampton
Electoral Ward
St Peters
Westminster Constituency
Wolverhampton West

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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