Tender

Multimedia Planning and Buying Framework Agreement

WEST MIDLANDS COMBINED AUTHORITY

This public procurement record has 1 release in its history.

Tender

28 Feb 2020 at 10:46

Summary of the contracting process

The West Midlands Combined Authority is seeking to appoint a forward-thinking supplier through an open tender for a Multimedia Planning and Buying Framework Agreement. This opportunity, valued at £500,000, is aimed at enhancing the WMCA brand by engaging a full-service media agency to provide strategic media planning and buying services, including innovative advertising solutions. The tender period is set to close on 31 March 2020, with the resulting contract commencing on 1 May 2020 and running for two years until 30 April 2022. This procurement is classified under the CPV category for advertising and marketing services and is accessible to various public sector bodies in the UK.

This tender presents significant opportunities for businesses specialising in advertising and marketing services, particularly those that can demonstrate expertise in media buying and strategic planning. Small and medium-sized enterprises (SMEs) as well as voluntary, community, and social enterprises (VCSEs) will find this an ideal opportunity to expand their operations in the public sector. Companies that excel in innovative media solutions and possess experience in developing advertising campaigns tailored to specific briefs will be particularly well-suited to compete for this contract.

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Notice Title

Multimedia Planning and Buying Framework Agreement

Notice Description

To appoint a forward thinking supplier that will embrace the emergence of new media opportunities and offer a comprehensive range of solutions to suit our specific briefs that grow the WMCA brand. There are two elements to this tender; 1. Media buying of advertising as specified by WMCA 2. Strategic media planning and buying of advertising briefed in by the WMCA communications team to support campaign activity. This will include ROI evaluation, advice and consultancy on innovative and emerging media opportunities, current and future digital trends and customer insight and demographic profiling. The appointed tenderer will be a full-service agency who can purchase all types of media. This Framework Agreement will be available and accessible to the West Midlands Growth Company Ltd, other Combined Authorities (CA's) and other public sector bodies in the UK. Additional information: The procurement documents are available for unrestricted and full direct access, free of charge, at https://wmca.bravosolution.co.uk/web/login.html Tenders or requests to participate must be submitted electronically via https://wmca.bravosolution.co.uk/web/login.html To express an interest in this opportunity, please register on https://wmca.bravosolution.co.uk/ and the express an interest on the following: PROJECT_326-Adult Education Budget 2 ITT: itt_736 - ITT for Adult Education Budget 2 Guidance on how to register on the Bravo Solution Portal can be found here: https://www.wmca.org.uk/media/1692/wmca_etendering_supplier_registration_guide_2016,pdf

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-24bad617-8935-467c-a293-6983dc047dfc
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/b03d9a3a-5dc3-42c5-b9a0-936d4777a0ab
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£500,000 £500K-£1M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
28 Feb 20205 years ago
Submission Deadline
31 Mar 2020Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
30 Apr 2020 - 30 Apr 2022 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
WEST MIDLANDS COMBINED AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BIRMINGHAM
Postcode
B19 3SD
Post Town
Birmingham
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
TLG West Midlands (England)

Local Authority
Birmingham
Electoral Ward
Newtown
Westminster Constituency
Birmingham Ladywood

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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