Award

OHID - Profiles Planning Tool

DEPARTMENT OF HEALTH AND SOCIAL CARE

This public procurement record has 1 release in its history.

Award

15 Jan 2025 at 10:54

Summary of the contracting process

The Department of Health and Social Care (DHSC) has awarded a contract titled "OHID - Profiles Planning Tool" under the industry category of market research services (CPV 79310000). The objective of this procurement is to subscribe to a proprietary planning tool called Profiles to enhance departmental marketing activities and facilitate more effective and targeted health campaigns. The procurement method used was a direct, single tender action below the threshold with YouGov Plc. The contract period started on 1st January 2025 and will conclude on 30th June 2025. Based in Westminster, England, the DHSC completed the procurement process with the final award made on 14th January 2025, and the contract's notice was published on 15th January 2025.

This tender offers substantial opportunities for businesses involved in market research services to collaborate with the DHSC on focused health campaigns, driving impactful marketing strategies. Large-scale businesses with expertise in providing proprietary planning tools, particularly those capable of delivering tailored marketing solutions, stand to benefit significantly from such contracts. The value of the procurement, pegged at £24,680, reflects a strategic investment in utilising sophisticated tools to optimise public health communication efforts, thus providing a lucrative avenue for businesses to showcase their capabilities and forge a strong partnership with a prominent government department.

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Notice Title

OHID - Profiles Planning Tool

Notice Description

The subscription of a proprietary planning tool called Profiles to support departmental marketing activity and ensure more effective and targeted health campaigns.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-28019e76-4441-4ec6-a531-0c454d1913b1
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/2eddee19-c5f2-4219-84f4-5731ae59c774
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
Not specified
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

Notice Value(s)

Tender Value
£24,680 Under £100K
Lots Value
Not specified
Awards Value
£24,680 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
15 Jan 20251 years ago
Submission Deadline
31 Dec 2024Expired
Future Notice Date
Not specified
Award Date
14 Jan 20251 years ago
Contract Period
1 Jan 2025 - 30 Jun 2025 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT OF HEALTH AND SOCIAL CARE
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
WESTMINSTER
Postcode
SW1H 0EU
Post Town
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England)

Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

YOUGOV

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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