Tender

2023-654 Marketing partner for US website maintenance

AHDB

This public procurement record has 1 release in its history.

Tender

21 Nov 2023 at 08:16

Summary of the contracting process

The Agriculture and Horticulture Development Board (AHDB) has initiated a tender process for the provision of a Marketing partner to maintain their US website. The contract is for one year with a budget range of £55,000 to £60,000. The closing date for this opportunity is noon on January 11, 2024. The tender falls under the industry category of Marketing services, and the location specified includes the United Kingdom and other territories.

This tender by AHDB provides an opportunity for businesses experienced in writing content for the US market to secure a contract for website maintenance and related activities. Small and medium-sized enterprises (SMEs) that specialize in online marketing services, especially targeting the USA audience, would be well-suited for this tender. The procurement method for this opportunity is an Open procedure (below threshold), inviting bids from relevant businesses to enhance AHDB's online engagement and presence.

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Notice Title

2023-654 Marketing partner for US website maintenance

Notice Description

AHDB intend to procure a Contract to a successful Supplier for the provision of a Marketing partner to provide website maintenance and other duties on behalf of AHDB in the United States. AHDB are looking to appoint a Marketing partner to help us to: * Write copy for our website (news/newsletter/blog/) * Upload the content on the website (news/videos/collaterals/etc...) * Maximise and track engagement with AHDB's core target audience on-line * Encourage this target audience to make contact with AHDB for information and track their interaction with us on-line * To monitor performance of the website (SEO) * To increase our collection of e-mail addresses, helping to create a database, therefore a community, which we want to keep informed * To work closely with our social media agency * To work closely with AHDB Digital Department to is responsible of the hosting, the webpage maintenance and design * To be familiar with USA English The successful agency must have experience in writing content for the US market, our targeted market. Evidence of this will be required and is a Pass/Fail criteria. If evidence is not provided within your proposal, this will lead to an automatic fail and the rest of your proposal will not be scored. This contract is for one year only, with a budget range of between PS55-60k. The closing date for this opportunity is Noon on the 11th January 2024. The electronic address at which the Procurement Documents have been made directly available by AHDB by electronic means is https://defra-family.force.com/s/Welcome. This is AHDB's e-Sourcing portal.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/89e10bda-20be-44d6-b77c-7adc1fa555a2
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79342000 - Marketing services

Notice Value(s)

Tender Value
£60,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
21 Nov 20232 years ago
Submission Deadline
11 Jan 2024Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
26 Feb 2024 - 25 Feb 2025 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
AHDB
Contact Name
Sarah Waters
Contact Email
procurement@ahdb.org.uk
Contact Phone
Not specified

Buyer Location

Locality
COVENTRY
Postcode
CV3 4PE
Post Town
Coventry
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG1 Herefordshire, Worcestershire and Warwickshire
Small Region (ITL 3)
TLG13 Warwickshire CC
Delivery Location
Not specified

Local Authority
Warwick
Electoral Ward
Cubbington & Leek Wootton
Westminster Constituency
Kenilworth and Southam

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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