Award

Media Planning and Buying - AWARD

THE UNIVERSITY OF NOTTINGHAM

This public procurement record has 2 releases in its history.

AwardUpdate

04 Jun 2020 at 09:00

Award

05 May 2020 at 11:40

Summary of the contracting process

The University of Nottingham has completed the procurement process for the "Media Planning and Buying - AWARD" contract, which falls under the advertising and marketing services category. This contract, valued at £250,000, was awarded to SMRS Ltd on 12 November 2019, following an open procurement method. The contract commenced on 1 August 2019 and is set to conclude on 31 July 2020. The tender process for proposals ended on 10 June 2019, and all services are to be delivered at the University’s location in Nottinghamshire, United Kingdom.

This tender presents an excellent opportunity for businesses in the advertising and marketing sector to explore avenues for collaboration and growth. Companies that specialise in strategic media planning, digital marketing, and campaign execution would be ideally suited to participate in similar future tenders, especially as the University seeks to enhance its global presence and student recruitment efforts through innovative marketing strategies.

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Notice Title

Media Planning and Buying - AWARD

Notice Description

The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally. In 2018/19, key campaigns included a Global Reputation Campaign and a Global Student Recruitment Campaign. The selected agency will be required to undertake strategic media planning and buying and provide real-time reporting to inform and drive future refinement of campaigns. The media planning agency will be required to work collaboratively with the University's internal teams to include marketing, digital and content, media relations as well as external creative agencies, predominantly with the lead agency for all brand development work. The creative agency is responsible for the development of required marketing and communication assets for executing the creative campaigns but the media agency will need to ensure optimum execution of the creative with accurate media specifications and code to measure ad effectiveness.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/7aa9d11e-d170-4625-989f-2f72f501c927
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
£250,000 £100K-£500K
Lots Value
Not specified
Awards Value
£250,000 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
4 Jun 20205 years ago
Submission Deadline
10 Jun 2019Expired
Future Notice Date
Not specified
Award Date
12 Nov 20196 years ago
Contract Period
31 Jul 2019 - 31 Jul 2020 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE UNIVERSITY OF NOTTINGHAM
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
NOTTINGHAMSHIRE
Postcode
NG7 2RN
Post Town
Nottingham
Country
England

Major Region (ITL 1)
TLF East Midlands (England)
Basic Region (ITL 2)
TLF1 Derbyshire and Nottinghamshire
Small Region (ITL 3)
TLF14 Nottingham
Delivery Location
Not specified

Local Authority
Nottingham
Electoral Ward
Radford
Westminster Constituency
Nottingham South

Supplier Information

Number of Suppliers
1
Supplier Name

SMRS

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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