Tender

001297 BIPC New Campaign Identity

THE BRITISH LIBRARY

This public procurement record has 1 release in its history.

Tender

21 Feb 2019 at 14:08

Tender Notice
Summary of the contracting process

The British Library is currently seeking submissions for the tender titled "001297 BIPC New Campaign Identity," which falls under the advertising and marketing services industry category. This open procurement process aims to enhance the visibility and uniqueness of the British Library's Business & IP Centre (BIPC), particularly as it expands its offerings across ten London borough libraries through the Start-ups in London Libraries (SiLL) project. The tender is active and will remain open until 15 March 2019, with the contract period starting from 9 April 2019 and concluding on 24 June 2019. The total estimated value of the contract is £35,000, and submissions are encouraged from businesses capable of delivering creative marketing solutions.

This tender presents a significant opportunity for growth, particularly for small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) that specialise in advertising and marketing services. Competitors should focus on developing innovative campaign creatives to effectively market the SiLL project and raise awareness of the BIPC's offerings. The contract requirement involves collaborating closely with the British Library’s in-house design team to ensure that the campaign's visual identity aligns with the overall branding strategy, making it an attractive proposition for creative agencies looking to establish a meaningful impact within the public sector.

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Notice Information

Notice Title

001297 BIPC New Campaign Identity

Notice Description

The British Library Business & IP Centre (BIPC), based in the heart of London at St Pancras, opened in March 2006 with the help of London Development Agency funding. Since then, it has welcomed over 750,000 people through the doors and has an excellent track record in supporting entrepreneurs and SMEs from all walks of life to start and grow successful businesses. People who use our services are up to four times more likely to create a sustainable business, with only 10% of businesses failing after three years, compared with 40-50% across the board. We are now looking to expand our model across 10 London borough libraries through the Start-ups in London Libraries project (henceforth referred to as SiLL). Within the next 3 years, we will establish a coordinated network of business support through public libraries across 10 London borough library authorities, led by the Business & IP Centre. The aim of this project is to provide grassroots business support in the heart of communities. This ERDF-funded project will also enable us to pilot the satellite delivery of business support services through branch libraries and democratise entrepreneurship by potentially delivering support services in every high street across London and the UK. With the upcoming expansion of the Business & IP Centre, we are seeking a for the Centre to build on and enhance existing awareness in London, as well as across the regions. The new identity will bring to life the BIPC offer by quickly conveying its uniqueness in a punchy and impactful way. This creative will be rolled out across all BIPC communications from print to digital media, implemented by our in-house design team. As part of this brief, we are also looking to develop a campaign creative to specifically market the Start-ups in London Libraries SiLL project. This should stem from the overall look and feel being developed for the BIPC as a whole and will be applied, by our in-house team, to a wide range of print and digital formats. It is expected to be reused throughout the duration of the SiLL project. If you are interested in this opportunity please browse to https://bl.bravosolution.co.uk and click on the View Current Opportunities and Notices link for further details of this requirement

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-2c7f432c-f06c-403b-86e2-029bc6714715
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/335cc33e-7ae7-41f7-bc58-741bd63d4a9c
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£35,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
21 Feb 20197 years ago
Submission Deadline
15 Mar 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
8 Apr 2019 - 24 Jun 2019 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
THE BRITISH LIBRARY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BOSTON SPA
Postcode
LS23 7BQ
Post Town
Leeds
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE42 Leeds
Delivery Location
Not specified
Local Authority
Leeds
Electoral Ward
Wetherby
Westminster Constituency
Wetherby and Easingwold

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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